How Cisco measures partner ‘value’, subjective in theory but customer-driven in practice
Amid a sizeable channel overhaul, Oliver Tuszik documents how Cisco is clearing the murky waters when measuring partners on customer value.
Amid a sizeable channel overhaul, Oliver Tuszik documents how Cisco is clearing the murky waters when measuring partners on customer value.
Almost 12 months on from the coronavirus pandemic’s explosion, many world-leading vendors have dramatically re-vamped their partner programs to embrace automation, flexibility and self-service.
Developing her communication skills in her mother’s hair salon has paid dividends for Veeam AN/Z's channel sales leader Janet Docherty during her career in the IT industry.
Partner success in the months ahead will centre around helping customers reduce costs while strengthening internal security capabilities, as the channel attempts to kick-start recovery efforts across New Zealand.
Commvault APJ managing director Callum Eade discusses how his IT career working for New Zealand distie Melco provided him with a taste of the IT industry and, ultimately, led him to the role he holds today.
HP has unveiled a new program designed to overhaul traditional channel practices, setting fresh partner expectations amid a sizeable shift in strategy.
Veeam is building out a specialised services channel to help customers overcome cloud data management challenges in Asia Pacific.
BlackBerry Spark is hammering home a message of consolidation at channel, customer and product levels in 2020 amid Asia Pacific expansion.
Leading vendors outline key marketing challenges while documenting examples of best practice and revamped engagement strategies in 2020.
Vendors are spectacularly missing the mark in managing the fallout of Covid-19 in the channel, with partners in Asia Pacific condemning current relief efforts.
In leveraging multiple decades of channel experience, this guide is designed to help distributors overcome market challenges related to Covid-19.
In the case of Covid-19 - a once in a generation crisis - it’s accurate to report that the channel ecosystem is under water.
Managing large partner ecosystems during a period of crisis is no easy task as vendors balance short-term and long-term priorities.
VMware has entered a new phase of partnering through the launch of a program which challenges traditional channel practices.
F5 Networks' global channel chief Lisa Citron is a fan of the phrase “do less, but better”, which possibly explains why out of 100 Australian partners the vendor focuses on just 20.
In assessing the channel landscape - locally, regionally and globally - partners are gearing up for another year of frenzied M&A activity.
Mobility security vendor MobileIron has just embarked on a zero trust zero sign on journey and has been working with local partners that want to embark on this journey.
Managed service providers are turning to security to build out new revenue streams through the provision of enhanced cyber offerings and services.
Mike Morgan, vice president and managing director of Asia Pacific at Insight, explains the story behind swapping tradition for innovation.
StorageCraft has been investing in its Australian and New Zealand business by hiring more marketing, pre-sales, territory account manager and sales and support staff.
IT is always developing - sometimes by evolution, and sometimes by revolution - but recent events have pushed that process into overdrive for key areas of communications and management of IT infrastructure. This goes well beyond technology, with fundamental impacts on how business is done, and how we balance our work-life activities.. Read more