Reseller News

NZ market on high alert as HP drives partner growth with channel program updates

HP unveils key partner program updates and new solutions designed to help partners continue to drive growth now, through the separation and beyond.

HP has today announced updates to its channel partner programs to help partners across New Zealand, and the wider world, capture immediate opportunities and position them for future growth.

The HP Partner Navigator Program is designed to help HP partners through HP's upcoming separation into two companies, while additional programs, including the Partner One Alliance, is designed to help partners drive positive business outcomes for their customers.

"As HP continues its path toward becoming two new Fortune 50 companies, we remain laser-focused on maintaining the same commitment to the channel that our partners have come to trust," says Meg Whitman, chairman, president and CEO, HP.

"HP is helping partners maintain business continuity and, at the same time, capture market opportunity through a services-centric, outcomes-driven approach.

Introducing the HP Partner Navigator Program, Whitman says the move will help distributors and the reseller network maintain business continuity through HP's separation.

With resources including HP Partner Support Centers, the HP Partner Navigator Program will enable all HP authorised partners to continue to deliver the operational standards their customers have come to expect.

"Partners need to stay one step ahead of their competition, and their customers," adds Kris Rogers, senior vice president, product marketing and procurement, PCM.

"HP's new partner programs, tools and resources will enable partners to grow by competing more effectively in key markets, while optimising the efficiency of their business."

For HP's largest, operationally complex direct partners however, HP Partner Account Operations Managers will work directly with resourced Partner Navigators, who are named partner employees, to address each partner's unique operational needs.

HP also announced the Partner One Alliance, designed to help top partners continue to offer cross-portfolio opportunities across companies after the separation.

With the Partner One Alliance, both Hewlett Packard Enterprise and HP Inc. will work together on partner activities and maximise participation in industry channel events.

Dedicated teams in both companies will collaborate to build joint business and marketing plans around specific solutions in key areas of the portfolios.

The Partner One Alliance will be available to all Platinum, Gold, Silver and distribution partners.