Former Oracle managing director Tim Ebbeck has been appointed Automation Anywhere's senior vice president and managing director for Australia and New Zealand (A/NZ).
Headquartered in the US, Automation Anywhere is a robotic process automation provider.
Ebbeck will be based in Sydney and will be responsible for growing the business on both sides of the Tasman, with the remit of building a "world-class team" locally.
The industry veteran brings 30 years of experience to the business including four years as the CEO of SAP in A/NZ, and almost three years as Oracle's managing director for the region.
During his time at Oracle, Ebbeck led a significant transformation of the tech giant, returning the vendor to material growth with a shift from traditional on-premises operations to a diversified organisation in the cloud.
Furthermore, Ebbeck has also worked for NBN Co and is a non-executive director for Nextgen Distribution and chairman at publicly-listed Ixup.
"The market in A/NZ presents a unique opportunity for Automation Anywhere, with its fast-changing workforce and its economy shifting from traditional industries to services and professional sectors," said Adrian Jones, executive vice president for Asia Pacific and Japan at Automation Anywhere.
"Tim brings a wealth of experience guiding multinationals and local enterprises through huge transformations in this part of the world, and we’re excited to have him at the helm."
Ebbeck's experience has enabled him to gain fresh insight into the unique market opportunities for Automation Anywhere in A/NZ, he said.
"The concept of automation is not a new one," Ebbeck said. "Having led large software companies like SAP and Oracle, I saw customers automating many core processes with ERP, CRM and even core banking systems.
"However, this created a major automation gap as many processes were left behind, with huge gaps between legacy systems and even more now with hybrid cloud environments – this requires unnecessary, wasteful and mundane human intervention.
"In addition, it’s clear that point solutions don’t win in the long run – suites of products are always better than isolated solutions.
"Automation Anywhere has built solutions that go beyond RPA and integrate AI and analytics. This capability not only automates processes, but importantly helps businesses build a digital workforce that learns, refines and informs."