Dimension Data aims for agile strategy with new COO

Dimension Data aims for agile strategy with new COO

Paolo Masselli joins from Britehouse, one of the group’s subsidiary brands

Paolo Masselli - group COO, go-to-market, Dimension Data

Paolo Masselli - group COO, go-to-market, Dimension Data

Dimension Data's new chief operating officer has flagged the desire for the company to be more agile while keeping up with new technology as it emerges.

The company named Paolo Masselli as its group chief operating officer, go-to-market, on 30 January.

Masselli will be in charge of developing, building, and delivering Dimension Data’s go-to-market strategy, driving sales globally, and managing its key technology partners.

He has been with the South Africa-headquartered integrator since 2000 through one of the group’s brands, Britehouse. During his time at Britehouse he went from CEO of the SSD business, to COO and then CEO.

“Dimension Data needs to be agile and align its business to new technology trends as they evolve, and this means being able to craft new or enhanced solutions and services that add value to our clients on an ongoing basis,” Masselli said. “I’m excited to join Dimension Data’s global executive team and take on the challenge that this new role brings.”

According to Dimension Data, Masselli has extensive experience in establishing, transforming and running businesses. He was instrumental in merging and consolidating various entities of Dimension Data Applications and the Britehouse Group into a single applications business with a common brand.

Masselli will be based in Dimension Data’s new London office, launched on 17 January, which is where its global executive team is based and is also the central base for Executive Committee members.

The new COO, go-to-market will report directly to Dimension Data group CEO, Jason Goodall.

“Paolo’s deep industry expertise will ensure that we continuously evaluate market developments, and bring together the very best technology, capabilities, and global infrastructure for our clients,” Goodall, said.

“Paolo will also grow and nurture our long-standing partnerships with leading technology companies to give our clients access to the world’s best resources,” Goodall added.

Dimension Data became a wholly owned subsidiary of the NTT Group in 2010 and currently employs 28,000 people across 46 countries.

In November 2017, the company joined forces with NTT Communications to create a single “cloud powerhouse” by bringing together their cloud infrastructure-as-a-service (IaaS) capabilities under the management of NTT Communications.

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