Privacy experts clean up as firms scramble to meet data protection laws

Privacy experts clean up as firms scramble to meet data protection laws

Europe's General Data Protection Regulation law comes into effect in May

Business is booming for software and privacy experts as companies across the globe spend millions of dollars to comply with a landmark European data protection law, even as many uncertainties remain about how the rules will be enforced.

The General Data Protection Regulation (GDPR), which goes into effect in May, is the biggest shake-up of personal data privacy rules since the birth of the internet. It is intended to give European citizens more control over their online information and applies to all companies that do business with Europeans.

The industries most deeply affected will be those that collect large amounts of customer data and include technology companies, retailers, healthcare providers, insurers and banks.

The law has a slew of technically complex requirements, and threatens fines of as much as 4 percent of a company's annual revenue for those who fail to comply.

Companies must be able to provide European customers with a copy of their personal data and under some circumstances delete it at their behest. They will also be required to report data breaches within 72 hours.

The cottage industry that's developed around GDPR includes lawyers who advise on compliance, cyber security consultants, and software developers that help firms conduct painstaking inventories of vast amounts of data to identify and index information so it can be made available to Europeans at their request.

New York legal services firm Axiom, for example, told Reuters it had more than 200 data privacy lawyers working on GDPR projects - about a sixth of all its lawyers.

It said it would hire over 100 more staff this year to deal with GDPR and also create training programs so that more of its lawyers would be qualified to work on those types of projects.

Wim Remes, a cyber security consultant in Brussels, said he was fielding about a dozen GDPR-related calls per week. His clients are based in Europe and the Americas and include retailers and technology firms.

He said American companies had been slower off the mark to respond to GDPR than their European counterparts and were now scrambling to catch up. "In the last two or three months, the demand has mostly been from U.S. organizations," he added.

Companies spend millions

The costs are substantial: among 300 big companies in the process of becoming GDPR compliant, 40 percent said they had spent more than $10 million, and 88 percent said they had spent more than $1 million, according to a PwC survey of American, British and Japanese executives published in September.

"People really aren't picking up the phone for less than $1.5 million to $2 million," Gant Redmon, program director of cyber security and privacy at IBM Resilient, said of legal and software consultancy firms advising on GDPR.

The work will not end on May 25, when GDPR kicks in, as companies will be required to provide regular data audits for EU authorities to prove they are compliant. Companies that handle especially sensitive information will have to hire a data protection officer.

Lingesh Palaniappan, CEO of Grit Software Systems, described the work he's doing on GDPR compliance for a mid-sized software company as a grueling manual process.

His staff has to go through every software application and database and record details such as the exact type of data they contain - whether it be names and addresses, or more personal information like medical records - and who has access to it. The team builds charts to keep top management informed on how far along the company is in its GDPR compliance process.

"Currently, we are literally taking an Excel sheet, going to the (clients') teams, filling out the data and then consolidating the data into another Excel sheet," said Palaniappan, who left Microsoft Corp <MSFT.O> last year.

The aim is to make personally identifiable data easily available, so these companies can provide copies of the information to customers who request them, or to erase the data when required.

The big worry is that, due to the manual nature of the work, errors that could make companies non-compliant could creep in, added Palaniappan.

"We're always worried - did we miss anything? Are there any datasets that no one is aware of that we're still using? That's a concern."

'Everyone is scrambling'

Still, it's unclear just how strictly GDPR, which EU nations adopted in 2016, will be enforced at the start.

Many observers expect regulators to take a forgiving approach and give companies time to get their systems in order, reserving harsh penalties for large firms that egregiously fail to comply.

Some also warn that companies need to be careful in their rush to comply with the new rules.

"Everyone is claiming now to be a GDPR expert because they can see that there is very strong demand and everyone is scrambling," said Paul Lanois, an attorney with a large publicly traded international bank in Europe, adding that he checks consultants' resumes for experience dealing with European regulators before bringing them on board.

"You have to vet them otherwise you get any Tom, Dick or Harry saying they're a GDPR expert," Lanois said.

Once data is properly classified, there is then a great deal of interpretation involved in how the company is required to handle it. The text of the law is replete with words like "reasonable"; one requirement, for example, says that companies take "every reasonable step ... to ensure that personal data which are inaccurate are rectified".

Those steps, however, are not defined. That's where the lawyers come in.

There is little consensus on whether most companies will be ready by May. Among firms that have begun preparing for GDPR, 78 percent say they are confident they will be fully compliant by the deadline, according to a survey by Microsoft late last year.

But Gartner, the research firm, has a less optimistic forecast, predicting less than half of all companies affected by GDPR will be in full compliance by the end of 2018.

Lanois said there was an "overwhelming amount" of companies that were completely unprepared for the new regulations.

"They've just noticed GDPR and are now freaking out," he added. "Those who are already fully compliant, and there's a few of them, those are the lucky few.”

Reporting by Salvador Rodriguez; Editing by Jonathan Weber and Pravin Char.

Follow Us

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags General Data Protection Regulationsoftware and privacy experts



The making of an MSSP: a blueprint for growth in NZ

The making of an MSSP: a blueprint for growth in NZ

Partners are actively building out security practices and services to match, yet remain challenged by a lack of guidance in the market. This exclusive Reseller News Roundtable - in association with Sophos - assessed the making of an MSSP, outlining the blueprint for growth and how partners can differentiate in New Zealand.

The making of an MSSP: a blueprint for growth in NZ
Reseller News Platinum Club celebrates leading partners in 2018

Reseller News Platinum Club celebrates leading partners in 2018

The leading players of the New Zealand channel came together to celebrate a year of achievement at the inaugural Reseller News Platinum Club lunch in Auckland. Following the Reseller News Innovation Awards, Platinum Club provides a platform to showcase the top performing partners and start-ups of the past 12 months, with more than ​​50 organisations in the spotlight.​​​

Reseller News Platinum Club celebrates leading partners in 2018
Meet the top performing HP partners in NZ

Meet the top performing HP partners in NZ

HP has honoured its leading partners in New Zealand during 2018, following 12 months of growth through the local channel. Unveiled during the fourth running of the ceremony in Auckland, the awards recognise and celebrate excellence, growth, consistency and engagement of standout Kiwi partners.

Meet the top performing HP partners in NZ
Show Comments