Menu
Podcast: Microsoft NZ on partnering in the era of cloud computing

Podcast: Microsoft NZ on partnering in the era of cloud computing

The cloud isn't just a profound change for users, but for channel partners too.

Phil Goldie - Director of Small and Midmarket Solutions and Partners, Microsoft New Zealand

Phil Goldie - Director of Small and Midmarket Solutions and Partners, Microsoft New Zealand

Cloud computing is already changing Microsoft's channel and may spell the end of the "one-stop-shop" as partners specialise and find new ways to cooperate.

That's according to Microsoft New Zealand director of SMB, mid-market and partners, Phil Goldie, who when speaking in this Reseller News Podcast, outlined that the trends are now clear as an increasing amount of server technology sold is going into shared infrastructure.

The cloud ship has definitely sailed and no one is really questioning whether it is the future any more, Goldie explained.

That transformation has big implications for Microsoft's partners with increasing emphasis on solution sales, services, specialisation and annuity revenues.

Channel incentives are changing too, from being based on transactions to usage.

In addition, partners are also finding new ways to cooperate among themselves, adopting models such as that of Australia's Cloud Collective.

As Microsoft's customers undertake digital transformation they, too, are increasingly looking like channel partners, pushing technology through their own partner and supplier ecosystems.

In short, customer conversations are becoming more complex as they ask for help to achieve value from their technology investments.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags CloudMicrosoftWindowsNew ZealandOffice 365

Featured

Slideshows

The making of an MSSP: a blueprint for growth in NZ

The making of an MSSP: a blueprint for growth in NZ

Partners are actively building out security practices and services to match, yet remain challenged by a lack of guidance in the market. This exclusive Reseller News Roundtable - in association with Sophos - assessed the making of an MSSP, outlining the blueprint for growth and how partners can differentiate in New Zealand.

The making of an MSSP: a blueprint for growth in NZ
Reseller News Platinum Club celebrates leading partners in 2018

Reseller News Platinum Club celebrates leading partners in 2018

The leading players of the New Zealand channel came together to celebrate a year of achievement at the inaugural Reseller News Platinum Club lunch in Auckland. Following the Reseller News Innovation Awards, Platinum Club provides a platform to showcase the top performing partners and start-ups of the past 12 months, with more than ​​50 organisations in the spotlight.​​​

Reseller News Platinum Club celebrates leading partners in 2018
Meet the top performing HP partners in NZ

Meet the top performing HP partners in NZ

HP has honoured its leading partners in New Zealand during 2018, following 12 months of growth through the local channel. Unveiled during the fourth running of the ceremony in Auckland, the awards recognise and celebrate excellence, growth, consistency and engagement of standout Kiwi partners.

Meet the top performing HP partners in NZ
Show Comments