​Reseller News launches Start-up Spotlight

​Reseller News launches Start-up Spotlight

Changing face of the channel creates a new breed of partner in New Zealand.

Reseller News is proud to announce the official launch of Start-up Spotlight, a newly created editorial initiative uncovering the emerging tech start-ups in New Zealand.

Reflecting the changing dynamics of the Kiwi channel, Start-up Spotlight will examine young businesses rising to prominence across the ICT industry, recognising growth and innovation in equal measure.

Having observed the local channel for 20 years in New Zealand, Reseller News is responding to changing market dynamics through the launch of Start-up Spotlight, acknowledging that the channel of today and tomorrow, differs to that of yesterday.

In New Zealand, technology is changing the way businesses and government operate, how education and healthcare are delivered, and how people and communities interact.

As a result, Start-up Spotlight will acknowledge the new skills and expertise required to succeed in an ever-evolving digital world, spanning born-in-the-cloud players, consultancy groups, independent software vendors, application developers, managed service providers and system integrators.

With over 28,000 technology sector firms operating across the country, employing close to 100,000 people, the ICT industry contributes $16.2 billion to the New Zealand economy, representing the third largest export sector.

Building off New Zealand’s innovative heritage, start-ups are emerging en masse, becoming global overnight as the world’s appetite for emerging technologies heightens.

From Northland and Auckland, through to the Waikato, Central North Island and Wellington, alongside Christchurch and the wider South Island, Start-up Spotlight will recognise innovation from every corner of New Zealand.

Spanning a range of sectors and verticals, this regular online column - which follows an Australian launch earlier this year - will recognise the agile and fast-moving Kiwi companies achieving substantial and sustained international growth.

In terms of a format, start-ups must have commenced operations after January 1, 2012 and will be judged on a blend of revenue growth, technology innovation and key customer wins.

The end result will be a series of editorial columns on Reseller News profiling the emerging technology start-ups in New Zealand, providing a platform to recognise innovation at a national level.

For more information or to register interest, contact Reseller News Editor James Henderson on

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