Menu
Google buys Twitter's app development platform

Google buys Twitter's app development platform

Tech giant will now offer Fabric, Crashlytics, Answers and other associated beta products

Google has acquired Twitter's mobile application development platform Fabric - for an undisclosed sum - to merge with its own Firebase development team. This will form part of the Google Developer Products Group.

“Fabric and Firebase operate mobile platforms with unique strengths in the market today, “ Fabric general manager and vice-president of engineering, Rich Paret, said in a blog post.

"We're excited to combine these platforms together to make the best mobile developer platform in the world for app teams."

“When we met the team at Google we quickly realised that our missions are the same - helping mobile teams build better apps, understand their users, and grow their businesses,” he added.

Since inception, Fabric has grown to reach 2.5 billion active mobile devices, built by 580,000 developers.

The platform was announced as part of Twitter in October 2014 and comprised multiple kits including Crashlytics and Answers, designed to help developers address issues affecting mobile app stability by providing real-time analytics to detect, assess and fix bugs.

Crashlytics will become Firebase’s main crash reporting tool, according to a blog post by Google Firebase product manager, Francis Ma.

The acquisition also allows Google to gain access to a Twitter Kit which, according to eweek, allows developers to use Twitter and distribute mobile applications through a native Tweet embedding capability.

Additionally, Google will acquire MoPub, described by Twitter as a “monetisation platform”, for developers to integrate ad-serving features in their mobile applications, as reported by eweek.



Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags GoogletwitterdevelopersAnswersCrashlyticsMoPubFabric

Events

Featured

Slideshows

Channel kicks 2021 into gear as After Hours returns to Auckland

Channel kicks 2021 into gear as After Hours returns to Auckland

After Hours made a welcome return to the channel social calendar with a bumper crowd of partners, distributors and vendors descending on The Pantry at Park Hyatt in Auckland to kick-start 2021.

Channel kicks 2021 into gear as After Hours returns to Auckland
The Kiwi channel gathers for the 2020 Reseller News Women in ICT Awards

The Kiwi channel gathers for the 2020 Reseller News Women in ICT Awards

Hundreds of leaders from the New Zealand IT industry gathered at the Hilton in Auckland on 17 November to celebrate the finest female talent in the Kiwi channel and recognise the winners of the Reseller News Women in ICT Awards (WIICTA) 2020.

The Kiwi channel gathers for the 2020 Reseller News Women in ICT Awards
Leading female front runners honoured at the 2020 Reseller News Women in ICT Awards

Leading female front runners honoured at the 2020 Reseller News Women in ICT Awards

The leading female front runners of the New Zealand ICT industry joined together for the annual Reseller News Women in ICT Awards event at the Hilton in Auckland, during which hundreds of guests celebrated 13 outstanding individuals who won awards, chosen from more than 50 finalists representing over 30 organisations.

Leading female front runners honoured at the 2020 Reseller News Women in ICT Awards
Show Comments