​Kiwi partners targeted as HubOne sets up Microsoft cloud shop in NZ

​Kiwi partners targeted as HubOne sets up Microsoft cloud shop in NZ

ISV enters New Zealand with appetite for partner engagement.

Nick Beaugeard​ - CEO, HubOne

Nick Beaugeard​ - CEO, HubOne

Cloud integrator, HubOne, is on the hunt for New Zealand-based managed service providers (MSPs), after launching a Microsoft Office 365 migration practice across the country.

Based in Australia, the independent software vendor (ISV) specialises in migrating accountancy firms to the cloud with Microsoft, and is recognised as a Gold Partner for the tech giant across the Tasman.

With flagship products HubOne Enterprise, HubOne Modern Practice and HubOne Modern Business, the company offers end-to-end cloud solutions for accounting firms.

“HubOne’s OnePractice solution has been highly successful in Australia and New Zealand and we have a number of accounting customers in both geographies,” HubOne CEO, Nick Beaugeard, said.

Speaking exclusively to Reseller News, Beaugeard said the company has created a Kiwi partner channel for services around its software, following a similar rollout in Australia a year previously.

“This has worked well in Australia with over 20 partners working with accounting clients to bring our software and their professional and managed services to bear,” he added.

“We believe that having solutions specific to a vertical helps partners win against those more horizontally focussed.”

Reseller News can reveal that Beaugeard officially opened HubOne New Zealand last week, with plans now in place to engage with the local channel.

“We are looking to engage a small number of New Zealand partners to work with us as well as Kiwi accounting firms on the One Practice opportunity,” he added.

In addition, Beaugeard said the company is working with Chartered Accountants ANZ, alongside the CA Kairos program, to bring that solution to CA Members in New Zealand.

“We’re on the hunt for partners and MSP’s with good Office 365 experience, great Microsoft credentials and a number of accounting firms as clients,” he added.

Beaugeard said the company has been actively training Chartered Accountants staff during the past two weeks, following intensive sessions in both Auckland and Wellington.

“It’s a trans-Tasman opportunity,” he said. “It’s always been the mandate of the product to service both markets and we’ve had to tweak our solution slightly to reflect local market conditions.”

In Australia, HubOne goes to market through cloud distributor rhipe and Microsoft’s Cloud Solution Provider (CSP) programme.

But as reported by Reseller News, Microsoft tasked Dicker Data, Exeed and Ingram Micro with leading the second phase of the CSP programme in New Zealand, which opens the way for traditional resellers to bring to their clients access to cloud services from Microsoft’s Australian data centres.

Consequently, Beaugeard said the company is still assessing it’s options in terms of establishing a go-to-market distribution model.

“Partnering with rhipe in New Zealand is easier from our perspective,” he said. “If I want to access the market quickly, the fastest route is to enter through rhipe because making arrangements with new distributors takes time.”

While not ruling out doing business with New Zealand-based CSP distributors, Beaugeard acknowledged that from a HubOne perspective, “it’s quicker to enter New Zealand with rhipe, with or without CSP at this stage.”

For rhipe general manager of A/NZ sales, George De Bono, the move represents “a logical next step for both parties”.

“We are having ongoing conversations in New Zealand with respect to expanding our capabilities,” he added.

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