Menu
Spark slams Vodafone as mobile war of words heats up

Spark slams Vodafone as mobile war of words heats up

"The company that Sky TV is merging with is only number two in mobile, not number one as quoted throughout their merger documents."

Simon Moutter - Managing Director, Spark

Simon Moutter - Managing Director, Spark

Spark New Zealand is the country’s number one mobile company in terms of revenue earned from customers, as the telco's war of words with Vodafone heats up.

Documents relating to the proposed Sky TV / Vodafone merger published last week have shone light for the first time on Vodafone’s mobile revenues in New Zealand, which have been hidden from scrutiny for many years.

The merger documents say Vodafone will earn $1.065 billion mobile revenue (excluding wholesale customers) in the 12 months to 30 June 2016.

Although full details from Spark won’t be published until the annual results announcement in August, the telco expects its comparable mobile revenue in the same period to exceed $1.1 billion.

"The company that Sky TV is merging with is only number two in mobile, not number one as quoted throughout their merger documents,” says Simon Moutter, Managing Director, Spark.

“We’ve rapidly closed the gap to Vodafone in terms of mobile customer numbers over the past few years. As a consequence, we’ve been confident we’ve been edging ahead in terms of mobile revenue market share.

“It’s great we now have public information to confirm our number one market position on the most important measure of market share.”

Moutter says Spark’s mobile business has been growing strongly, with mobile revenue up 11.7 percent over the second half of the 2015 calendar year.

In the three years to 31 December 2015, Spark added almost half a million new mobile customers.

In contrast, Vodafone added 44,000 mobile connections in the same three-year period with its London-based parent now planning to merge the company with Sky TV and reduce its exposure to the local market - withdrawing $1.25 billion of cash out of New Zealand.

“Vodafone operates in many countries around the world and we think this is the first time that one of its operating companies has lost its market leadership position to a local competitor,” Moutter adds.

“We’re delighted hundreds of thousands more New Zealanders have decided Spark or Skinny mobile is right for them.

“They’ve been attracted by our committed, single-market focus on New Zealand; big improvements in customer service; great product offerings and value-added services like Spotify Premium music, free WiFi hotspots, and the Spark Thanks programme; a sharper marketing profile following the highly successful Spark rebrand two years ago, and the massive investments we’ve made to improve the quality and reach of the Spark mobile network.

“We’re working hard every day to reward their loyalty by being truly useful for our customers, as we help them unleash their potential through all the amazing technology that you can now access through your mobile device.”


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags sparkVodafonemobile

Featured

Slideshows

Consegna comes to town with AWS cloud offerings launch in Auckland

Consegna comes to town with AWS cloud offerings launch in Auckland

Emerging start-up Consegna has officially launched its cloud offerings in the New Zealand market, through a kick-off event held at Seafarers Building in Auckland.​ Founded in June 2016, the Auckland-based business is backed by AWS and supported by a global team of cloud specialists, leveraging global managed services partnerships with Rackspace locally.

Consegna comes to town with AWS cloud offerings launch in Auckland
Veritas honours top performing trans-Tasman partners

Veritas honours top performing trans-Tasman partners

Veritas honoured its top performing partners across the channel in Australia and New Zealand, recognising innovation and excellence on both sides of the Tasman. Revealed under the Vivid lights in Sydney, Intalock claimed the coveted Partner of the Year 2017 (Pacific) award, with Data#3 acknowledged for 12 months of strong growth across the market. Meanwhile, Datacom took home the New Zealand honours, with Global Storage and Insentra winning service provider and consulting awards respectively. Dicker Data was recognised as the standout distributor of the year, while Hitachi Data Systems claimed the alliance partner award. Photos by Bob Seary.

Veritas honours top performing trans-Tasman partners
An Evening With Eugene Kaspersky for Kiwi partners in Auckland

An Evening With Eugene Kaspersky for Kiwi partners in Auckland

​New Zealand partners came together for An Evening With Eugene Kaspersky in Auckland, an invitation only event as part of Kaspersky Lab Partner Engage. Following an evening of insights and executive networking with the founder of Kaspersky Lab, Eugene Kaspersky, Kiwi partners got up close and personal with Eugene in an unprecedented​ panel discussion. Facilitated by Reseller News, this panel explored channel relationships, successful business strategies, and the latest ground breaking technologies to impact the security market. Photos by Maria Stefina.

An Evening With Eugene Kaspersky for Kiwi partners in Auckland
Show Comments