Strength and innovation keys to survival, says CA's Kenneth Arredondo

Strength and innovation keys to survival, says CA's Kenneth Arredondo

CA Technologies president and general manager (APJ) focuses on surviving and thriving in today’s application economy

CA Technologies' Kenneth Arredondo

CA Technologies' Kenneth Arredondo

Only the strongest and most innovative businesses will survive in today’s increasingly digital world, according to CA Technologies resident and general manager (APJ), Kenneth Arredondo, in his opening keynote address at its APJ Media & Analysts Summit in Singapore.

Arredondo hailed APJ as the world’s fastest growing region, hosting two of the world’s biggest economies and outlined how companies should match the pace of innovation with the pace of disruption. Companies need “forward looking, pro-active strategies for managing risks and capitalising on opportunity”.

He called this phase of digital transformation the “application economy”, where ever-evolving apps are enabling transactions seamlessly and have become the main point of customer contact for many businesses

While economic uncertainties are widely expected to persist through 2016, there are some bright spots in APJ which will likely continue to be a global growth leader, having more than half the world’s population with strong youth demographics.

“Today’s digital world is shaped by a confluence of revolutionary technologies like Cloud, mobility, Big Data and IOT, which are making the future even more exciting,” Arredondo said.

Opportunities for the channel in A/NZ are around helping customers to be agile, innovative and operationally sound. Businesses need to incubate ideas fast; be first to market with new products and services; and scale their operations easily when their businesses grow.

Arredondo underlined how CA has designed its portfolio of solutions to help customers transform to become truly digital businesses.

“Software has existed for decades. However, today, we look at software in a different way – it is not just a technology product. Businesses need to look at software as a basic organising principle as it allows scale, reduces friction, adds speed and enables repeatable, automated transactions," he said.

"When software is harnessed at this level, it becomes a lever to innovate and grow, and more importantly, create completely new business models."

Arredondo stressed that is essential for CA, as a modern software company, to work effectively with the channel.

“To extend our reach we need to have profitable partners who can generate services dollars as well as license fee dollars with our products,” he said.

Susan Searle attended CA Technologies' APJ Media & Analysts Summit in Singapore as a guest of the company.

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Tags softwareCA Technologiesdigital worldKenneth Arredondoapplication economy



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