Menu
As video surges, Facebook considers a dedicated service

As video surges, Facebook considers a dedicated service

A video page or app could appear this year, Mark Zuckerberg said

Facebook ordered in Belgium to stop spying on users who arent even signed in. Credit: Martyn Williams

Facebook ordered in Belgium to stop spying on users who arent even signed in. Credit: Martyn Williams

Facebook is considering a dedicated service or page where users will be able watch videos and not be bothered by other content.

The social network continues to see surging interest in video. During one day last quarter, its users watched a combined 100 million hours of video. Roughly 500 million users watch at least some video each day.

That's a lot of video and a lot of viewers, and Facebook wants to capitalize on it.

"We are exploring a dedicated place on Facebook for when they just want to watch videos," CEO Mark Zuckerberg said Wednesday during a conference call to discuss Facebook's quarterly financial results.

But he was tight-lipped on how the video might actually be presented.

Asked if a stand-alone video app is in the cards, he mentioned the success of Messenger and a Facebook app for managing Pages. "I do think there are additional opportunities for this and we’ll continue looking at them," he said.

Facebook wants to encourage more video viewing because it keeps users on the site longer, helping it to sell more ads.

"Marketers also really love video and it’s a compelling way to reach consumers," COO Sheryl Sandberg said during the call.

Zuckerberg has been watching the growth of video for osme time. At a town hall meeting in November 2014, he predicted, "In five years, most of [Facebook] will be video."

And it's likely that most of that video will be consumed over mobile networks.

Among Facebook's heaviest users -- the billion people who access it on a daily basis -- 90 percent use a mobile device, either solely or in addition to their PC.

It's financial results for the fourth quarter were strong. Revenue was $5.8 billion, up 52 percent from the same period in 2014, while net profit more than doubled to $1.6 billion.


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags Facebook

Featured

Slideshows

Tight lines as Hooked on Lenovo catches up at Great Barrier Island

Tight lines as Hooked on Lenovo catches up at Great Barrier Island

​Ingram Micro’s Hooked on Lenovo incentive programme recently rewarded 28 of New Zealand's top performing resellers with a full-on fishing trip at Great Barrier Island for the third year​ in a row.

Tight lines as Hooked on Lenovo catches up at Great Barrier Island
Inside the AWS Summit in Sydney

Inside the AWS Summit in Sydney

As the dust settles on the 2017 AWS Summit in Sydney, ARN looks back an action packed two-day event, covering global keynote presentations, 80 breakout sessions on the latest technology solutions, and channel focused tracks involving local cloud stories and insights.

Inside the AWS Summit in Sydney
Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day

Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day

Ingram Micro hosted its third annual Cure Kids Charity Golf Tournament at the North Shore Golf Club in Auckland. In total, 131 resellers, vendors and Ingram Micro suppliers enjoyed a round of golf consisting of challenges on each of the 18 sponsored holes, with Team Philips taking out the top honours.

Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day
Show Comments