Menu
​All about the Apple Watch as smartwatch shipments hit record sales

​All about the Apple Watch as smartwatch shipments hit record sales

“Apple Watch’s retail presence is expanding fast..."

Global smartwatch shipments grew an impressive 510 percent annually to hit a record 6.1 million units in the third quarter of 2015, in a market heavily dominated by Apple.

Latest research from Strategy Analytics reports that in first place with a commanding 74 percent marketshare, the Apple Watch continues to catalyse demand and set the pace in the smartwatch industry.

In rising by over one million units in Q3 2014, analyst Neil Mawston claims global smartwatch growth is being driven by consumer demand across North America, Western Europe and Asia for the much-hyped Apple Watch model.

“We estimate Apple Watch shipped 4.5 million units and captured a dominant 74 percent smartwatch marketshare worldwide in Q3 2015,” Mawston adds.

“Apple Watch’s retail presence is expanding fast and the device is now available in over 30 countries worldwide, including the United States, South Korea and China.”

However, Mawston says Apple Watch is still not widely available at most mobile operators, and this is one area of weakness that Apple must improve to maintain its shipment growth in the future.

Apple vs. Samsung

According to findings, Apple and Samsung together account for eight in 10 of all smartwatches shipped globally.

“We estimate Samsung shipped 0.6 million smartwatches, capturing 10 percent marketshare worldwide for second position,” Mawston adds.

At present, Mawston says Samsung remains a “distant second” to Apple, but its new range of Gear S2 models is being promoted heavily and could enable Samsung to bounce back with stronger marketshare during the upcoming Q4 2015 holiday season.

“Samsung’s Gear S2 smartwatch is finally rolling out across the US and worldwide this month,” he adds.

“Samsung wants to take the fight right back to Apple Watch. The S2 is among the most noteworthy smartwatch developments so far this year.

“The S2 design breaks some new ground and moves the needle towards parity with conventional wristwatches.”



Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags ApplewearableApple watch

Featured

Slideshows

Consegna comes to town with AWS cloud offerings launch in Auckland

Consegna comes to town with AWS cloud offerings launch in Auckland

Emerging start-up Consegna has officially launched its cloud offerings in the New Zealand market, through a kick-off event held at Seafarers Building in Auckland.​ Founded in June 2016, the Auckland-based business is backed by AWS and supported by a global team of cloud specialists, leveraging global managed services partnerships with Rackspace locally.

Consegna comes to town with AWS cloud offerings launch in Auckland
Veritas honours top performing trans-Tasman partners

Veritas honours top performing trans-Tasman partners

Veritas honoured its top performing partners across the channel in Australia and New Zealand, recognising innovation and excellence on both sides of the Tasman. Revealed under the Vivid lights in Sydney, Intalock claimed the coveted Partner of the Year 2017 (Pacific) award, with Data#3 acknowledged for 12 months of strong growth across the market. Meanwhile, Datacom took home the New Zealand honours, with Global Storage and Insentra winning service provider and consulting awards respectively. Dicker Data was recognised as the standout distributor of the year, while Hitachi Data Systems claimed the alliance partner award. Photos by Bob Seary.

Veritas honours top performing trans-Tasman partners
An Evening With Eugene Kaspersky for Kiwi partners in Auckland

An Evening With Eugene Kaspersky for Kiwi partners in Auckland

​New Zealand partners came together for An Evening With Eugene Kaspersky in Auckland, an invitation only event as part of Kaspersky Lab Partner Engage. Following an evening of insights and executive networking with the founder of Kaspersky Lab, Eugene Kaspersky, Kiwi partners got up close and personal with Eugene in an unprecedented​ panel discussion. Facilitated by Reseller News, this panel explored channel relationships, successful business strategies, and the latest ground breaking technologies to impact the security market. Photos by Maria Stefina.

An Evening With Eugene Kaspersky for Kiwi partners in Auckland
Show Comments