Menu
Tim Cook says 30 per cent of iPhone buyers are switching from Android

Tim Cook says 30 per cent of iPhone buyers are switching from Android

iPhone sales could keep growing because of people jumping ship from Android.

Apple keeps breaking records with the number of iPhones it sells each quarter, but CEO Tim Cook isn’t worried about that growth slowing down. Why? Android.

Cook said during the company’s fourth-quarter earnings call Tuesday afternoon that 30 percent of new iPhone buyers in the quarter that ended in late September were switching from Android, which is a new record. And just two days of iPhone 6s and 6s Plus sales were included in the company’s Q4 earnings, so that percentage of Android switchers may be higher in the holiday quarter that ends in late December.

“What this means is that for customers who purchased an iPhone last quarter and replaced a smartphone, 30 percent of those switched from an Android device,” Cook said. “There would’ve been some switchers from other operating systems, but Android is the largest one by far. That number is the largest we’ve ever recorded since we began measuring it three years ago. We’re very proud of that number.”

android transfer

Apple is happy to help Android users switch to iPhones with its Move to iOS app.

There are more than 1 billion Android users in the world, Google CEO Sundar Pichai revealed at the company’s annual I/O developers conference in May. Apple is clearly targeting those users with larger phones and new features like 3D Touch and improved camera hardware and software. While Android users have a wider selection of hardware at varying price points to choose from, Apple just made it more affordable to buy an iPhone up front with its iPhone Upgrade Program. In the U.S., carriers like Sprint and T-Mobile also raced to the bottom in an effort to convince people to buy iPhones from them for as low as $1 a month.

And, of course, Apple is happy to help Android users painlessly join the iOS ecosystem with its relatively new Move to iOS app for Android, which transfers an Android phone’s data to a new iPhone.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags iPhone 6s PlusiPhone 6s

Featured

Slideshows

Meet the leading female front runners of the Kiwi channel

Meet the leading female front runners of the Kiwi channel

Reseller News honoured the leading female front runners of the New Zealand channel at the 2018 Women in ICT Awards (WIICTA) in Auckland. The awards honoured standout individuals across seven categories, spanning Entrepreneur; Innovation; Rising Star; Shining Star; Community; Technical and Achievement.

Meet the leading female front runners of the Kiwi channel
Meet the top performing customer-centric Microsoft channel partners

Meet the top performing customer-centric Microsoft channel partners

Microsoft honoured leading partners across the channel following a year of customer innovation and market growth in New Zealand. The 2018 Microsoft Partner Awards recognised excellence within the context of the end-user, spanning a host of emerging and established providers.

Meet the top performing customer-centric Microsoft channel partners
Reseller News launches new-look Awards at 2018 Judges’ Lunch

Reseller News launches new-look Awards at 2018 Judges’ Lunch

Introducing the Reseller News Innovation Awards, launched to the channel at the 2018 Judges’ Lunch in Auckland. With more than 70 judges now part of the voting panel, the new-look awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors.

Reseller News launches new-look Awards at 2018 Judges’ Lunch
Show Comments