ALE International, operating under the brand Alcatel-Lucent Enterprise, is commemorating its one year anniversary as an independent business by celebrating key milestones during the past twelve months of operations.
Following its creation on October 1, 2014, the new company is now recognising success around its corporate mission, strategic market investments, and progress in innovation and industry recognition.
Since setting out as a division of Alcatel-Lucent, ALE has had the complex task of creating a new infrastructure to operate as a fully independent company.
To date, the company has implemented a new HR infrastructure, IT/IS systems, new financial infrastructure, new employee and business partner training system and has opened many new offices and legal entities worldwide.
“Alcatel-Lucent Enterprise has built a reputation for delivering tailored business solutions and services that help people communicate better and work more efficiently,” says Michel Emelianoff, CEO, ALE International.
“Stepping out as an independent business has helped fuel and continue this ambition and our goal of becoming a more significant player in the enterprise communications market.
“Our technologies support any type of business, and we are consistently successful with customers that are highly dependent on customer satisfaction and successful personal outcomes.”
Emelianoff says the company has also launched a new corporate mission based on the “Personalised Connected Experience” and outlined a series of growth strategies to support the goal of doubling the business in the coming years.
As explained by Emelianoff, this mission is based on three guiding principles, solutions that deliver connected experiences, innovation that drives business growth and open collaboration for shared success.
Strategic market investments
New strategic go-to-market programs have been implemented with a focus on core markets in APAC and EMEA while additional resources have been added to further execute in growth markets including China and the USA.
According to Emelianoff, these initiatives are already delivering, with market share growth in Northern Europe, France, Iberia, Australia, The Gulf and various other geographies in the first half of 2015.
In addition, several initiatives were launched to support growth opportunities including the new Value for Partners (V4P) program, designed to help resellers to reach more customers and build revenue with new models, while helping enterprises harness the evolution of technology and achieve tangible business outcomes.
“The V4P program sets out to cut the cost of doing business with ALE, boost revenue and expand training via automation and simplification,” Emelianoff adds.