Menu
Mobile and online transactions set to smash 125 billion mark

Mobile and online transactions set to smash 125 billion mark

The number of annual purchases made via mobiles, tablets, desktops and other connected devices should reach 125 billion annually by 2018.

The number of annual purchases made via mobiles, tablets, desktops and other connected devices should reach 125 billion annually by 2018, up by more than 60 per cent on this year’s total.

New data from Juniper Research argues that medium term growth would be driven by a variety of factors including a rise in “commuter commerce” (on-the-go purchases) which would itself be fuelled by greater deployments of Wi-Fi and 4G connectivity on public transport.

It also observed that digital transaction volumes would be further bolstered with the continued transition from physical formats (such as DVDs and CD-ROMs) to digital, and the rise in streamed subscription services.

Meanwhile, the new research - Mobile & Online Purchases: Cards, Carrier Billing & Third Party Payment Platforms 2015-2020 - highlighted the dramatic surge in Chinese eRetail, with Alibaba attracting more than 330 million buyers during 2014.

It observed that with nearly $450 billion in eRetail sales during 2014, China had comfortably surpassed the US ($296 billion) to become the largest single market, with Japan, the UK and France completing the top 5.

However, the research cautioned that several high profile data breaches at retailers had resulted in significant consumer unease.

“At worst, data breaches can lead to significant customer churn, together with possible remuneration requirements,” says Dr Windsor Holden, Research Author, Juniper Research.

“Consumers need to be reassured that their vital information is not being compromised or shared.”

According to Holden, retailers need to deliver a consistency of message, branding and shopping experience across all channels.

“Retailers should also ensure that they scale up the resources on offer at peak periods (e.g. Black Friday or when promotions are being offered), to cope with the likelihood of additional pressures on online customer support,” he adds.


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags TabletdesktopJuniper Researchmobile

Featured

Slideshows

Tight lines as Hooked on Lenovo catches up at Great Barrier Island

Tight lines as Hooked on Lenovo catches up at Great Barrier Island

​Ingram Micro’s Hooked on Lenovo incentive programme recently rewarded 28 of New Zealand's top performing resellers with a full-on fishing trip at Great Barrier Island for the third year​ in a row.

Tight lines as Hooked on Lenovo catches up at Great Barrier Island
Inside the AWS Summit in Sydney

Inside the AWS Summit in Sydney

As the dust settles on the 2017 AWS Summit in Sydney, ARN looks back an action packed two-day event, covering global keynote presentations, 80 breakout sessions on the latest technology solutions, and channel focused tracks involving local cloud stories and insights.

Inside the AWS Summit in Sydney
Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day

Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day

Ingram Micro hosted its third annual Cure Kids Charity Golf Tournament at the North Shore Golf Club in Auckland. In total, 131 resellers, vendors and Ingram Micro suppliers enjoyed a round of golf consisting of challenges on each of the 18 sponsored holes, with Team Philips taking out the top honours.

Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day
Show Comments