Menu
Who do Kiwis least trust with data? Telcos, Govt or Banks?

Who do Kiwis least trust with data? Telcos, Govt or Banks?

Unisys survey reveals which organisations Kiwis don’t trust to protect their personal information.

New Zealanders believe telecommunications companies, government agencies and banks are more likely to suffer an accidental or malicious breach of their personal data in the next 12 months than many other types of organisations.

New research from Unisys, Unisys Security Insights, asked consumers in 12 countries about the likelihood that their personal data held by seven types of organisations (airlines, banking/finance, government, healthcare, retail, telecom, and utilities) would be accessed by an unauthorised person, accidentally or deliberately, within the next year.

Fifty-three per cent of New Zealanders surveyed expect a breach of their personal data held by a telco within the next 12 months.

The majority of New Zealand respondents say a data breach is not likely at an airline, healthcare provide or utility such as a power or water supplier.

“This survey reveals which organisations Kiwis don’t trust to protect their personal information,” says Steve Griffin, country manager, Unisys New Zealand.

“Consumer trust must be earned. To build public confidence, an organisation needs to not only take preventative measures, but also communicate to their target customers that they have taken those measures.

“Such an investment can offer a competitive advantage between brands within a category.”

“Many Kiwis have experienced a data breach or have seen media reports of breaches by telcos, government and banks, so they expect data breaches in those organisations,” Griffin says.

“However, telcos and government would do well to learn from the way banks quickly communicate breaches to their customers to minimise the impact and rebuild confidence.”

According to Griffin, airlines are currently the most trusted type of organisation for Kiwis.

“However, they will need to work to maintain this trust as they continue to capture more and more information about their passengers in a bid to provide personalised end-to-end services such as delivering luggage direct to hotels - as well as assisting with border security measures,” Griffin warns.

Previous Unisys research revealed data breaches impact a consumer’s willingness to deal with an organisation.

“The majority of New Zealanders surveyed in 2011 (80 per cent) said that they would stop dealing with an organisation if their data was breached,” Griffin adds.

“This highlights that public confidence in an organisation’s ability to protect data needs to be a business priority, not a mere IT issue.”


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags datasecuritygovernmentTelecommunicationsunisyscyber

Featured

Slideshows

Kiwi channel comes together for another round of After Hours

Kiwi channel comes together for another round of After Hours

The channel came together for another round of After Hours, with a bumper crowd of distributors, vendors and partners descending on The Jefferson in Auckland. Photos by Maria Stefina.​

Kiwi channel comes together for another round of After Hours
Consegna comes to town with AWS cloud offerings launch in Auckland

Consegna comes to town with AWS cloud offerings launch in Auckland

Emerging start-up Consegna has officially launched its cloud offerings in the New Zealand market, through a kick-off event held at Seafarers Building in Auckland.​ Founded in June 2016, the Auckland-based business is backed by AWS and supported by a global team of cloud specialists, leveraging global managed services partnerships with Rackspace locally.

Consegna comes to town with AWS cloud offerings launch in Auckland
Veritas honours top performing trans-Tasman partners

Veritas honours top performing trans-Tasman partners

Veritas honoured its top performing partners across the channel in Australia and New Zealand, recognising innovation and excellence on both sides of the Tasman. Revealed under the Vivid lights in Sydney, Intalock claimed the coveted Partner of the Year 2017 (Pacific) award, with Data#3 acknowledged for 12 months of strong growth across the market. Meanwhile, Datacom took home the New Zealand honours, with Global Storage and Insentra winning service provider and consulting awards respectively. Dicker Data was recognised as the standout distributor of the year, while Hitachi Data Systems claimed the alliance partner award. Photos by Bob Seary.

Veritas honours top performing trans-Tasman partners
Show Comments