Menu
Pure Storage poaches EMC CMO as storage brand build continues

Pure Storage poaches EMC CMO as storage brand build continues

Industry veteran to leverage experience from EMC, HP, Salesforce.com as Pure Storage ramps up global go-to-market machine.

Independent solid-state array vendor Pure Storage has raided industry rival EMC, announcing that Jonathan Martin will join the company as Chief Marketing Officer (CMO).

Leveraging the experience from EMC, HP and Salesforce.com, Martin aims to utilise his global enterprise experience to lead and execute Pure Storage’s worldwide marketing strategy as the company scales through its next phase of natural growth.

Martin joins Pure Storage from EMC where he spent the last four years, most recently as CMO while prior to that, he spent five years at HP Software in a variety of roles, including CMO.

Terms of the deal will see Martin report directly to Pure Storage President, David Hatfield.

“While we remain laser focused on building the next great storage company, it is critical that we up level our brand and broaden our awareness worldwide in order to capitalise on the market opportunity we have in front of us today,” Hatfield says.

“Jonathan’s vision, values and expertise complement our current team well and together, they will help propel us forward as Pure Storage reshapes the future of the enterprise data storage market.”

Martin will be based in Mountain View and his first day at Pure Storage will be in July.


Follow Us

Join the newsletter!

Or
Error: Please check your email address.

Tags HPSalesforce.comstorageemcPure Storage

Featured

Slideshows

Bumper channel crowd kicks off first After Hours of 2018

Bumper channel crowd kicks off first After Hours of 2018

After Hours made a welcome return to the channel social calendar with a bumper crowd of partners, distributors and vendors descending on The Jefferson in Auckland to kick-start 2018. Photos by Gino Demeer.

Bumper channel crowd kicks off first After Hours of 2018
Looking back at the top 15 M&A deals in NZ during 2017

Looking back at the top 15 M&A deals in NZ during 2017

In 2017, merger and acquisitions fever reached new heights in New Zealand, with a host of big name deals dominating the headlines. Reseller News recaps the most important transactions of the Kiwi channel during the past 12 months.

Looking back at the top 15 M&A deals in NZ during 2017
Kiwi channel closes 2017 with After Hours

Kiwi channel closes 2017 with After Hours

The channel in New Zealand came together to celebrate the close of 2017, as the final After Hours played out in front of a bumper Auckland crowd.

Kiwi channel closes 2017 with After Hours
Show Comments