Menu
“Pivotal year” as new NetApp channel chief shows partners some love

“Pivotal year” as new NetApp channel chief shows partners some love

“As a company we will need to focus on optimising our channel visibility to demonstrate to our partners the strength of our commitment."

NetApp has reinforced partner relations with the appointment of Bill Lipsin as the new vice president of Worldwide Channel Sales, reporting to Thomas Stanley, senior vice president, Global Partner Sales and Alliances.

With more than 30 years of industry experience, Lipsin will oversee NetApp’s channel strategy with a focus on maximising the value of partnering with NetApp.

“I’m extremely excited to have Bill join NetApp as our new channel chief,” Stanley says. “He is a respected and connected channel leader with a deep understanding of the channel’s evolving needs.

“I’m confident Bill will provide the focus, expertise, and innovative thinking required to deliver a world-class channel experience and drive new levels of growth for NetApp and its partners.”

Under Lipsin’s leadership, NetApp will be rolling out several new investments to improve partner profitability and increase NetApp marketing and partner engagement.

Partner program investments include doubling of global partner marketing resources as well as expanded demand and lead-generation initiatives to accelerate adoption of the NetApp clustered Data ONTAP operating system.

“This is a pivotal year for NetApp,” Lipsin adds. “As a company we will need to focus on optimising our channel visibility to demonstrate to our partners the strength of our commitment.

“Our partners want to see NetApp succeed and they want to succeed with us. I’m excited to join NetApp at this time in its evolution and look forward to helping our partners embrace the growth opportunities in front of us as we lead the customer transition to the hybrid cloud.”

Based in NetApp’s US corporate headquarters in Sunnyvale, California, Lipsin will represent the Channel Sales organisation across all of the company’s functional organisations and partner closely with NetApp’s global teams.

Prior to joining NetApp, Lipsin was vice president of Global Channels and Systems Integrators at Brocade, and he also held leadership positions at Arbor Networks, CA Technologies, and IBM.


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags netapp

Featured

Slideshows

Kiwi channel comes together for another round of After Hours

Kiwi channel comes together for another round of After Hours

The channel came together for another round of After Hours, with a bumper crowd of distributors, vendors and partners descending on The Jefferson in Auckland. Photos by Maria Stefina.​

Kiwi channel comes together for another round of After Hours
Consegna comes to town with AWS cloud offerings launch in Auckland

Consegna comes to town with AWS cloud offerings launch in Auckland

Emerging start-up Consegna has officially launched its cloud offerings in the New Zealand market, through a kick-off event held at Seafarers Building in Auckland.​ Founded in June 2016, the Auckland-based business is backed by AWS and supported by a global team of cloud specialists, leveraging global managed services partnerships with Rackspace locally.

Consegna comes to town with AWS cloud offerings launch in Auckland
Veritas honours top performing trans-Tasman partners

Veritas honours top performing trans-Tasman partners

Veritas honoured its top performing partners across the channel in Australia and New Zealand, recognising innovation and excellence on both sides of the Tasman. Revealed under the Vivid lights in Sydney, Intalock claimed the coveted Partner of the Year 2017 (Pacific) award, with Data#3 acknowledged for 12 months of strong growth across the market. Meanwhile, Datacom took home the New Zealand honours, with Global Storage and Insentra winning service provider and consulting awards respectively. Dicker Data was recognised as the standout distributor of the year, while Hitachi Data Systems claimed the alliance partner award. Photos by Bob Seary.

Veritas honours top performing trans-Tasman partners
Show Comments