Vista Entertainment Solutions (VES), a company of New Zealand-based Vista Group International, has signed a distribution agreement with a cinema software service provider for the French cinema exhibition industry.
As outlined to the New Zealand stock exchange on April 15, the company has finalised a deal with Côté Ciné Group (CCG), which was executed in Cannes where the new business partnership is being introduced to the French cinema market.
Terms of the deal will see CCG become the distributor of Vista and Veezi software in France, the largest box-office market in Europe.
“We are excited and proud to become Vista’s business partner for the French market,” says Patrick Farcy, President, CCG.
“Their software is recognised throughout the cinema world, and we believe that the combination of their technology and our in-depth knowledge of the French exhibition market will be a winning formula for French cinemas; a world-class platform with local service.”
Under the Agreement, CCG will progressively upgrade current customers of CCG to Vista.
With the combination of CCG’s existing client list and new Vista customers (such as Kinepolis Group), Vista stands to build a leading market share in France.
“We have been very impressed with the track record of CCG,” adds Mischa Kay, Managing Director, Vista’s European operations.
“Over the past few years, they have become a reference player in the French market.
“We are confident that by combining their market expertise and our technology, we can take ticketing to the next level and add significant additional value for French cinema exhibitors.”