Menu
Storage market declines despite “untapped growth” opportunities

Storage market declines despite “untapped growth” opportunities

“Broadly speaking, the size of this market has changed little over the past two and a half years."

Worldwide personal and entry-level storage (PELS) shipments declined by 6.4 per cent year over year and 13.6 percent sequentially, finishing the first quarter of 2015 (1Q15) with 17.6 million units.

According to the International Data Corporation (IDC) Worldwide Personal and Entry Level Storage Tracker, shipment values declined along with unit shipments, down 11.6 per cent from a year ago to $US1.5 billion.

“Broadly speaking, the size of this market has changed little over the past two and a half years,” adds Jingwen Li, Research Analyst, Storage Systems, IDC.

“This is partly due to competition from public cloud offerings and partly due to a fundamental shift of media consumption preferences.

“It's important to note, however, that there are still untapped growth opportunities within this market. Personal and entry level NAS, for example, would benefit greatly from an increased level of marketing programs focused on building awareness.”

According to IDC, dual interface products grew at a significant rate of 56.7 per cent year over year, albeit off a small base.

USB/Thunderbolt and USB/WiFi offerings contributed most of the growth of this category and continued to benefit from a shift away from eSATA, FireWire, and Thunderbolt-only offerings.

For the first quarter of 2015, HDD vendors continued to increase their share in total PELS units shipped, gaining 0.8 percentage point year over year to grow to 78.8 per cent market share.

Mainstream non-HDD vendors dominated the entry-level storage segment, but lost market share to HDD vendors. In 1Q15, HDD vendors gained 13.2 percentage points from a year ago to represent 23.2 per cent of the entry-level storage market.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags CloudstorageIDC

Featured

Slideshows

Reseller News Platinum Club celebrates leading partners in 2019

Reseller News Platinum Club celebrates leading partners in 2019

The leading players of the New Zealand channel came together to celebrate a year of achievement at the annual Reseller News Platinum Club lunch in Auckland. Following the Reseller News Innovation Awards, Platinum Club provides a platform to showcase the top performing partners and start-ups of the past 12 months.

Reseller News Platinum Club celebrates leading partners in 2019
Reseller News hosts alumnae breakfast for Women in ICT Awards

Reseller News hosts alumnae breakfast for Women in ICT Awards

Reseller News hosted its second annual alumnae breakfast for the Women in ICT Awards in New Zealand, designed to showcase the leading female leaders in the industry. Held at The Cordis in Auckland, attendees came together to hear inspiring keynotes and panel discussions, alongside high-level networking among peers. Photos by Gino Demeer.

Reseller News hosts alumnae breakfast for Women in ICT Awards
Reseller News Innovation Awards 2019: meet the winners

Reseller News Innovation Awards 2019: meet the winners

Reseller News honoured the standout players of the New Zealand channel in front of more than 480 technology leaders in Auckland on 23 October, recognising the achievements of top partners, emerging entrants and innovative start-ups.

Reseller News Innovation Awards 2019: meet the winners
Show Comments