Menu
Salesforce teams with Sage, spawns new Cloud platform for SMBs

Salesforce teams with Sage, spawns new Cloud platform for SMBs

Built on Salesforce 1, Sage Life aims to help small companies connect customer, accounting, payroll and finance data in one system

There's been a flurry of speculation that Salesforce.com could be up for sale, but an alternative line of thinking points to a deal with Sage Group as the explanation for the team of lawyers Salesforce recently hired.

On Tuesday, Sage and Salesforce revealed the proof in the proverbial pudding. The two companies have announced a broad global partnership along with a new service from Sage that's built on the Salesforce1 platform-as-a-service designed to help small businesses move to the Cloud.

"We've invested over a long period of time in our most significant development effort ever to build a platform to help our customers build applications," Salesforce CEO Marc Benioff said during a press event. "Salesforce1 is now in the hands of hundreds of thousands of users, and today is by far the most exciting day ever for our platform, and for small businesses."

The partnership extends one announced with Sage earlier this year.

Optimised for mobile and social, Sage Life aims to help small companies connect their customer, accounting, payroll and finance data into one system accessible from any device and any location. A mobile control center lets employees view data in real time, and the system's social focus helps connect colleagues, customers, partners, suppliers and other stakeholders.

"Today's news reimagines the business of doing business for SMBs," said Sage CEO Stephen Kelly. "What this does is give every employee real-time information on the Apple watch or the device of their choice. It's as important to SMBs as the iPod was to consumers."

With 13,000 employees in 23 countries, Sage is aiming its new system at the 15 million or so businesses around the world with between 10 and 200 employees, Kelly said. It's scheduled for general availability this summer, and Kelly said he hopes a Sage app store won't be far behind.

Asked about the acquisition rumours, Salesforce's Benioff declined to comment.

"This is an announcement that's been planned for months," said Denis Pombriant, managing principal at Beagle Research Group. "It sounds like a straight partnership and not much more. Someone could still be trying to buy Salesforce, but I sincerely doubt it, as I don't think the company is buy-able right now."


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags cloud computingSalesforce.comsoftwareapplicationsCustomer Relationship Managementcustomer experience management

Featured

Slideshows

EDGE 2018: Kiwis kick back with Super Rugby before NZ session

EDGE 2018: Kiwis kick back with Super Rugby before NZ session

New Zealanders kick-started EDGE 2018 with a bout of Super Rugby before a dedicated New Zealand session, in front of more than 50 partners, vendors and distributors on Hamilton Island.‚Äč

EDGE 2018: Kiwis kick back with Super Rugby before NZ session
EDGE 2018: Kiwis assess key customer priorities through NZ research

EDGE 2018: Kiwis assess key customer priorities through NZ research

EDGE 2018 kicked off with a dedicated New Zealand track, highlighting the key customer priorities across the local market, in association with Dell EMC. Delivered through EDGE Research - leveraging Kiwi data through Tech Research Asia - more than 50 partners, vendors and distributors combined during an interactive session to assess the changing spending patterns of the end-user and the subsequent impact to the channel.

EDGE 2018: Kiwis assess key customer priorities through NZ research
Show Comments