Menu
After Google, Microsoft also cracks down on misleading advertisements

After Google, Microsoft also cracks down on misleading advertisements

Internet Explorer will start showing warnings for ads that lead users to harmful websites and software

Microsoft is taking a hard stance against advertisements that trick users into visiting malicious websites or downloading potentially harmful applications.

The effects will be seen in Internet Explorer, whose SmartScreen Filter feature will enforce new rules against misleading ads beginning June 1. The filter will display warnings to users when they encounter such ads.

"There has been a recent increase in the number of online advertisements that are intentionally misleading in nature," Microsoft said in a blog post Tuesday. "Weve found that these types of advertisements often try to convince a user to do something, the consequences of which they may not fully understand, such as visiting an infected website or downloading a program that can negatively impact their browsing experience."

The company updated its evaluation criteria for malware and unwanted software to include ads that mislead, deceive or confuse users; ads that are indistinguishable from the content of websites they're displayed on; ads that contain malicious code; and ads that directly invoke file downloads.

If you've ever visited a site and received a warning that your computer is running slow and needs some kind of update or a notification that you need to update Java or some other browser plug-in despite already running the latest version, then you're already familiar with the type of deceptive ads that Microsoft wants gone.

Google has also made changes to its products and services this year to crack down on deceptive ads and websites that lead to potentially unwanted software. The new policy is enforced in Chrome through warnings, in Google Search and Google's advertising network.


Follow Us

Join the newsletter!

Error: Please check your email address.

Tags online safetyGoogleMicrosoftsecurityscams

Featured

Slideshows

Channel celebrates as HP marks 50 years in NZ

Channel celebrates as HP marks 50 years in NZ

HP marked 50 years in New Zealand at an event in the vendor's Auckland's headquarters last night, with a host of key channel figures coming along to celebrate. Photos by HP.

Channel celebrates as HP marks 50 years in NZ
EDGE 2017 - Icebreaker Sessions round 2

EDGE 2017 - Icebreaker Sessions round 2

EDGE guests experience the value of networking at the second round of Icebreaker sessions.. Photos by Maria Stefina

EDGE 2017 - Icebreaker Sessions round 2
EDGE 2017 Dinner Under the Stars

EDGE 2017 Dinner Under the Stars

EDGE's Day 2 keynote and breakout sessions were followed by the Dinner Under the Stars. Over 300 people were present to enjoy a seafood feast and lots of excitement at Hamilton Island's Bougainvillea Marquee. Photos by Maria Stefina.

EDGE 2017 Dinner Under the Stars
Show Comments