Menu
Facebook acquires The Find e-commerce search engine

Facebook acquires The Find e-commerce search engine

The deal could present more local retailers in your Facebook ads

Facebook has acquired The Find, a nine-year-old company with a search engine that indexes products across thousands of e-commerce sites.

The deal, the value of which was not disclosed, was announced in a post on The Find's website.

"Key members of our team are joining the company and will be working hard to integrate our technology to make the ads you see on Facebook every day better and more relevant to you," the company said.

That probably means the ads Facebook users see will be more relevant to products they've been browsing and buying online, perhaps highlighting local retailers. One of The Find's features is that it attempts to mix online and local stores and says its results are based on "your social profile."

The company says its shopping index contains more than 500 million [m] products from 500,000 stores.

For Facebook, the technology might make the social network a more valuable platform for merchants.

The Find's own website won't survive the acquisition.

"Unfortunately, this means we will be taking our search engine offline in the next few weeks," it said.

Martyn Williams covers mobile telecoms, Silicon Valley and general technology breaking news for The IDG News Service. Follow Martyn on Twitter at @martyn_williams. Martyn's e-mail address is martyn_williams@idg.com

Subscribe here for up-to-date channel news

Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags business issuesInternet-based applications and servicese-commerceThe Findsocial networkinginternetsearch enginesMergers and acquisitionsFacebook

Featured

Slideshows

Tight lines as Hooked on Lenovo catches up at Great Barrier Island

Tight lines as Hooked on Lenovo catches up at Great Barrier Island

​Ingram Micro’s Hooked on Lenovo incentive programme recently rewarded 28 of New Zealand's top performing resellers with a full-on fishing trip at Great Barrier Island for the third year​ in a row.

Tight lines as Hooked on Lenovo catches up at Great Barrier Island
Inside the AWS Summit in Sydney

Inside the AWS Summit in Sydney

As the dust settles on the 2017 AWS Summit in Sydney, ARN looks back an action packed two-day event, covering global keynote presentations, 80 breakout sessions on the latest technology solutions, and channel focused tracks involving local cloud stories and insights.

Inside the AWS Summit in Sydney
Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day

Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day

Ingram Micro hosted its third annual Cure Kids Charity Golf Tournament at the North Shore Golf Club in Auckland. In total, 131 resellers, vendors and Ingram Micro suppliers enjoyed a round of golf consisting of challenges on each of the 18 sponsored holes, with Team Philips taking out the top honours.

Channel tees off on the North Shore as Ingram Micro hosts annual Cure Kids Charity golf day
Show Comments