Mobile payments will also gain in popularity globally and in Asia Pacific, Celis adds.
“Following the broad adoption of mobile payment solutions such as Square, Softcard and PayPal in 2014, 2015 will see a continued rapid increase in mobile commerce and payments,” he predicts.
“We will likely see new solutions gain momentum that offer businesses more choice, flexibility and the ability to integrate with existing technologies.
“This means businesses will now not only require a mobile-optimised Web site, but will also need mobile-enabled point of sale solutions that are integrated into their back end infrastructure to help manage inventory.”
Business will beef up cyber security
On the issue of cyber security, Celis’ view is simple; people do not use technology that they do not trust.
“In 2014, there were too many news headlines about major companies falling victim to cyber crimes,” Celis adds.
According to a joint IDC and National University of Singapore study, cybercrime will account for US$138 billion in enterprise losses in Asia-Pacific.
Consequently, governments across the globe are re-evaluating security standards and strengthening inter-country cooperation to fight cybercrime - Interpol has even announced the opening of a new centre in Singapore to strengthen global security efforts to combat cybercrime.
“It is becoming increasingly clear that businesses will have to do more to fight the increasing threat of hackers, do more to protect their businesses and prevent huge losses,” Celis adds.
“We are seeing policy and technology developments that will help businesses beef up security on premises, in the cloud and across mobile devices.
“We see privacy and security concerns becoming even bigger in 2015, as the cloud becomes more and more woven into the fabric of people digital work and digital life.”
Celis believes IT brands play a critical role in ensuring that they are always ahead of the curve in security threats.
“Governments, organisations and consumers need to have more active dialogue about concerns such as security and privacy to better understand and ensure that they have the right levels of ‘Trust’ built into their work and life,” he adds.
Whilst technologies such as cyber security, IoT, mobility, and machine learning are not entirely new technologies, Celis predicts that the industry will see a “dramatic surge” in maturation and adoption of these technologies within Asia Pacific.
“The cloud of course will continue to play the role as a means of enablement to utilising these technologies and will offer businesses of all sizes unique growth opportunities and new competitive advantages,” Celis adds.