Menu
LinkedIn restricts API usage

LinkedIn restricts API usage

Only selected partners will have access to most of LinkedIn's APIs

LinkedIn is restricting access to most of its application programming interfaces (APIs) to companies that have struck up partnerships with the social networking company.

"Over the past several years, we've seen some exciting applications from our developer community. While many delivered value back to our members and LinkedIn, not all have," wrote Adam Trachtenberg, director of the LinkedIn developer network, explaining in a blog post the change in the company's API policy.

Starting May 12, LinkedIn will only offer a handful of its APIs for general use, namely those that allow users and companies to post information about themselves on the service. After then, only companies that have enrolled in LinkedIn's partner program will have API access. Samsung, WeChat, and Evernote have already struck such partnerships.

Currently, the social networking service offers a wide range of APIs, which allow third-party programs to draw content from, and place content into, LinkedIn.

APIs have been seen as an additional channel for businesses to interact with their users and partners. A few companies, however, have recently scaled back access to APIs, which provide the programmatic ability to access a company's services and data.

Netflix shut its public API channel in November, preferring to channel its user information through a small number of partners. ESPN also disabled public access to its APIs in December.

LinkedIn's move is evidence of how the business use of APIs are evolving, said John Musser, founder and CEO at API Science, which offers an API performance testing service.

"Companies are finding what works best for them over time," Musser said. Some companies, such as Twitter, find greater benefit in offering a wide range of their APIs, whereas other companies, such as Netflix, see little advantage in maintaining the open APIs.

LinkedIn's change in policy is "effectively a pricing and monetization play," wrote IDC software analyst Al Hilwa in an email. "It is typical for players in the new age tech economy to start with permissive and free access to gain share and users and then progressively curtail it to monetize the audience they have gained."

LinkedIn provides professional social networking services to over 300 million users worldwide.

Joab Jackson covers enterprise software and general technology breaking news for The IDG News Service. Follow Joab on Twitter at @Joab_Jackson. Joab's e-mail address is Joab_Jackson@idg.com


Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags Internet-based applications and servicesLinkedInsocial networkinginternet

Featured

Slideshows

Consegna comes to town with AWS cloud offerings launch in Auckland

Consegna comes to town with AWS cloud offerings launch in Auckland

Emerging start-up Consegna has officially launched its cloud offerings in the New Zealand market, through a kick-off event held at Seafarers Building in Auckland.​ Founded in June 2016, the Auckland-based business is backed by AWS and supported by a global team of cloud specialists, leveraging global managed services partnerships with Rackspace locally.

Consegna comes to town with AWS cloud offerings launch in Auckland
Veritas honours top performing trans-Tasman partners

Veritas honours top performing trans-Tasman partners

Veritas honoured its top performing partners across the channel in Australia and New Zealand, recognising innovation and excellence on both sides of the Tasman. Revealed under the Vivid lights in Sydney, Intalock claimed the coveted Partner of the Year 2017 (Pacific) award, with Data#3 acknowledged for 12 months of strong growth across the market. Meanwhile, Datacom took home the New Zealand honours, with Global Storage and Insentra winning service provider and consulting awards respectively. Dicker Data was recognised as the standout distributor of the year, while Hitachi Data Systems claimed the alliance partner award. Photos by Bob Seary.

Veritas honours top performing trans-Tasman partners
An Evening With Eugene Kaspersky for Kiwi partners in Auckland

An Evening With Eugene Kaspersky for Kiwi partners in Auckland

​New Zealand partners came together for An Evening With Eugene Kaspersky in Auckland, an invitation only event as part of Kaspersky Lab Partner Engage. Following an evening of insights and executive networking with the founder of Kaspersky Lab, Eugene Kaspersky, Kiwi partners got up close and personal with Eugene in an unprecedented​ panel discussion. Facilitated by Reseller News, this panel explored channel relationships, successful business strategies, and the latest ground breaking technologies to impact the security market. Photos by Maria Stefina.

An Evening With Eugene Kaspersky for Kiwi partners in Auckland
Show Comments