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Boost for 2,300 cinema staff as ShoreTel completes ANZ roll-out

Boost for 2,300 cinema staff as ShoreTel completes ANZ roll-out

HOYTS Group implements ShoreTel Unified Communications (UC) and Enterprise Contact Center (ECC) solution across 50 sites in Australia and New Zealand for over 2300 staff.

Cinema business HOYTS Group has implemented a ShoreTel Unified Communications (UC) and Enterprise Contact Center (ECC) solution across 50 sites in Australia and New Zealand for over 2300 staff.

Since the completion of the project, HOYTS says it has achieved a return on investment (ROI) within nine months, calculating annual savings of more than AU$300,000 from its new ShoreTel UC infrastructure.

The three phase deployment began with the implementation of a ShoreTel UC and ECC solution as part of HOYTS’ Sydney head office relocation.

This deployment was extended to its head office in New Zealand after HOYTS’ acquisition of the Berkley Cinema Group.

HOYTS began the rollout to its Australian and New Zealand cinemas over a six month period, as the company’s existing PABX maintenance contracts in each location reached their expiry dates.

“We evaluated all of the key players in the space, including hosted, hardware and software-based IP telephony options, and ShoreTel was the clear winner,” says Adam Wrightson, General Manager, HOYTS Cinema Technology Group.

“Its functionality, ease of use, ease of management, modularity and scalability was compelling.

“Even more compelling was the unified communications feature set we could unlock in the future without significant additional cost or effort.”

The deployment was undertaken by PTS Communications in Australia with ShoreTel certified systems integrator Business Technology Group (BTG) completing the rollout in New Zealand.

“HOYTS’ use of ShoreTel’s technology platform shows how you can take advantage of the simplicity of our architecture for reliability and scalability, and also use the flexibility of the environment to deliver real innovation and also significant cost savings,” adds Jamie Romanin, managing director, Australia and New Zealand, ShoreTel.

In the future, HOYTS plans to extend the collaborative capabilities of its ShoreTel technology, and to take advantage of new products as they are released.

“With a diversified business, there is always a potential risk that communications could become increasingly disconnected,” Wrightson adds.

“However, with ShoreTel, we have a truly unified communications infrastructure, that will continue to provide us with our communications needs and collaborative capabilities into the future.

“The modularity and flexibility of the ShoreTel platform enables us to continue to diversify our operations with the comfort of knowing that our communications will not just keep pace with business change, but will actively support it.”


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