Menu
Small businesses get umbrella tool for managing their Google presence

Small businesses get umbrella tool for managing their Google presence

Google My Business also comes with an Android app, and soon one for iOS devices, for mobile management

Google hopes to simplify how local businesses manage their information on its sites and apps with the new My Business online service

Google hopes to simplify how local businesses manage their information on its sites and apps with the new My Business online service

Google hopes to simplify how local businesses manage their information on its sites and apps by consolidating a variety of scattered tasks under a new online service.

Google My Business brings together features from the Google+ Pages dashboard and from Google Places for Business, grouping a variety of tasks in one place.

These include keeping a business' information current and consistent on the company's search index, Maps and Google+, monitoring customer reviews and checking user engagement on Google+ Pages and on AdWords campaigns.

With My Business, Google is tackling a chronic problem that has proven curiously tough for the company to crack -- making it easy for local small businesses to manage their Google presence.

Over the years, Google has sometimes vexed local businesses by launching, modifying and retiring sites, apps, services and features dealing with their information, such as maps, reviews, search results, ads and analytics. It remains to be seen if My Business will prove to be the central command center for Google information that local businesses have been waiting for.

Google also released an Android app for My Business, and plans to offer one for iOS soon, the company said on Wednesday.

Separately, the company also announced it will now provide more detailed usage data for Google+ Pages, including an overview of follower demographics, page impression trends and information about popular posts.

Juan Carlos Perez covers enterprise communication/collaboration suites, operating systems, browsers and general technology breaking news for The IDG News Service. Follow Juan on Twitter at @JuanCPerezIDG.


Follow Us

Join the newsletter!

Error: Please check your email address.

Tags social mediacloud computinginternetGoogleadvertisingSoftware as a serviceInternet-based applications and servicesMaps

Featured

Slideshows

Looking back at the top 15 M&A deals in NZ during 2017

Looking back at the top 15 M&A deals in NZ during 2017

In 2017, merger and acquisitions fever reached new heights in New Zealand, with a host of big name deals dominating the headlines. Reseller News recaps the most important transactions of the Kiwi channel during the past 12 months.

Looking back at the top 15 M&A deals in NZ during 2017
Kiwi channel closes 2017 with After Hours

Kiwi channel closes 2017 with After Hours

The channel in New Zealand came together to celebrate the close of 2017, as the final After Hours played out in front of a bumper Auckland crowd.

Kiwi channel closes 2017 with After Hours
Meet the top performing HP partners in NZ

Meet the top performing HP partners in NZ

HP honoured leading partners across the channel at the Partner Awards 2017 in New Zealand, recognising excellence across the entire print and personal systems portfolio.

Meet the top performing HP partners in NZ
Show Comments