Menu
Google in talks to buy video game streaming service Twitch

Google in talks to buy video game streaming service Twitch

The Wall Street Journal reports that the deal is not imminent, while Variety says Google has agreed to pay over $1 billion

Google is planning to buy Twitch, a service that allows gamers to stream their game play.

The talks are at an early stage, though, according to the Wall Street Journal citing people familiar with the matter. Twitch has also considered selling a stake in the company instead, the report said.

Another report, in Variety, said Google's YouTube will pay over US$1 billion for Twitch and that the sale is a done deal, according to sources familiar with the matter.

Twitch is a streaming service that gamers can use to broadcast their game play, showing off their skills and teaching others how to play. The service has over one million active broadcasters per month and makes its money selling ads viewed by more than 45 million viewers per month, the company said in February. In September, it raised sold an undisclosed stake to investors for US$20 million.

Launched in June 2011, Twitch was the gaming branch of video streaming service Justin.tv. Twitch however outgrew Justin.tv, making the company's co-founders decide in February to start using Twitch Interactive as the umbrella name for their business.

Google is interested in Twitch because it could potentially give a boost to YouTube, which has its own live video streaming service for games, sports, music and more, according to the Wall Street Journal.

Twitch generates more live streaming video traffic than any other site online, outpacing YouTube Live, ESPN and NBC Sports according to Qwilt, a company that helps service providers to optimize their networks for the delivery of streaming video content.

A Google spokesman declined to comment on "rumors." Twitch did not immediately reply to a request for comment.

Loek is Amsterdam Correspondent and covers online privacy, intellectual property, open-source and online payment issues for the IDG News Service. Follow him on Twitter at @loekessers or email tips and comments to loek_essers@idg.com


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Mergers and acquisitionsbusiness issuesGoogleTwitch

Featured

Slideshows

EDGE 2018: Kiwis kick back with Super Rugby before NZ session

EDGE 2018: Kiwis kick back with Super Rugby before NZ session

New Zealanders kick-started EDGE 2018 with a bout of Super Rugby before a dedicated New Zealand session, in front of more than 50 partners, vendors and distributors on Hamilton Island.‚Äč

EDGE 2018: Kiwis kick back with Super Rugby before NZ session
EDGE 2018: Kiwis assess key customer priorities through NZ research

EDGE 2018: Kiwis assess key customer priorities through NZ research

EDGE 2018 kicked off with a dedicated New Zealand track, highlighting the key customer priorities across the local market, in association with Dell EMC. Delivered through EDGE Research - leveraging Kiwi data through Tech Research Asia - more than 50 partners, vendors and distributors combined during an interactive session to assess the changing spending patterns of the end-user and the subsequent impact to the channel.

EDGE 2018: Kiwis assess key customer priorities through NZ research
Show Comments