Menu
Hulking Amazon locker in San Francisco is a mystery

Hulking Amazon locker in San Francisco is a mystery

The locker, labeled 'Giant,' is a big, outdoor version of an Amazon delivery locker

A passerby checks out Amazon's giant locker

A passerby checks out Amazon's giant locker

Is Amazon getting ready to unleash a fleet of drones upon San Francisco, dropping Kindles from the sky? Or a self-driving car that can deliver the latest best-seller?

On Thursday, a huge orange locker was spotted in downtown San Francisco, in front of the city's iconic Ferry Building. On it were emblazoned the words, "Amazon Locker," along with the name, "Giant." The rectangular structure was large enough to hold a car, with most of one side of it taken up by what looked like a door. The locker also had an LCD screen and a keypad, along with a ticket scanner, built into its side.

Beyond that, it wasn't clear what the big box was for. Amazon did not immediately respond to questions. Neither did the San Francisco Recreation and Parks Department, which oversees Justin Herman Plaza, where the box was located. A worker at the scene suggested that the locker might be there for an event on Friday.

If the Giant locker is really moving in, either at that location or elsewhere in the city, it could represent the latest salvo in an escalating battle of delivery options. Other players, including Google and Uber, have been making moves in this area lately.

Amazon already operates its Amazon Locker service, which lets shoppers have their items shipped to an alternative location to their homes.

In the San Francisco Bay Area alone, Amazon has about two dozen of these locker units, typically smaller than the new behemoth, located inside stores such as 7-Eleven and Ace Hardware.

With the Giant locker, Amazon may be introducing a way for people to pick up their packages outdoors at any time of day. Or maybe it's the first of a network of larger lockers that could have delivery vehicles inside. It wouldn't be the craziest idea, given CEO Jeff Bezos' recent interest in aerial delivery drones.

Companies that aren't traditionally viewed as e-commerce players are becoming more interested in delivery services. Google now has its own delivery cars, through its Google Shopping Express service. Uber recently launched a "Rush" courier service.

(James Niccolai in San Francisco contributed to this report.)

Zach Miners covers social networking, search and general technology news for IDG News Service. Follow Zach on Twitter at @zachminers. Zach's e-mail address is zach_miners@idg.com


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags internetGooglesearch enginessocial networkinge-commerceconsumer electronicsamazon.comInternet-based applications and services

Featured

Slideshows

Meet the leading female front runners of the Kiwi channel

Meet the leading female front runners of the Kiwi channel

Reseller News honoured the leading female front runners of the New Zealand channel at the 2018 Women in ICT Awards (WIICTA) in Auckland. The awards honoured standout individuals across seven categories, spanning Entrepreneur; Innovation; Rising Star; Shining Star; Community; Technical and Achievement.

Meet the leading female front runners of the Kiwi channel
Meet the top performing customer-centric Microsoft channel partners

Meet the top performing customer-centric Microsoft channel partners

Microsoft honoured leading partners across the channel following a year of customer innovation and market growth in New Zealand. The 2018 Microsoft Partner Awards recognised excellence within the context of the end-user, spanning a host of emerging and established providers.

Meet the top performing customer-centric Microsoft channel partners
Reseller News launches new-look Awards at 2018 Judges’ Lunch

Reseller News launches new-look Awards at 2018 Judges’ Lunch

Introducing the Reseller News Innovation Awards, launched to the channel at the 2018 Judges’ Lunch in Auckland. With more than 70 judges now part of the voting panel, the new-look awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors.

Reseller News launches new-look Awards at 2018 Judges’ Lunch
Show Comments