Menu
EXCLUSIVE: Nixon to leave Citrix, joins NetApp in newly created channel role

EXCLUSIVE: Nixon to leave Citrix, joins NetApp in newly created channel role

Nixon named distribution sales manager - tasked with developing tier 2 channel

Citrix Systems’ Chris Nixon is set to leave the company and join NetApp on June 2 in a newly created role as the distribution sales manager.

Nixon, who spent more than six years as the Citrix A/NZ distribution and channel marketing manager, is no stranger to the channel and has a wealth of experience in the ICT industry, according to NetApp general manager, A/NZ channels and enablement, Neville James, who knows Nixon well after working with him at Citrix for two years.

"Up until now we have had no dedicated resource developing our distribution channel," James told ARN. "Chris has worked in distribution and in managing distribution. He eats, sleeps and breathes it so he is the best person to take on this new role."

James said Nixon is tasked with market development, working with and identifying opportunities with distributors, building up a strong tier 2 channel and working with medium enterprise; as well as developing a strong sales cadence; and acting as a company presenter and spokesperson in delivering the technical and business messages.

"We are not tight at understanding and building a pipeline with the tier 2 channel," James said. "We need to be engaging with distribution partners, with the BDMs and with the channel sales people."

Prior to Citrix, Nixon worked one year as the NSW major account manager at Security Mail. He has also held roles at Network Box Australia as the NSW major account manager and as the northern region channel manager.

His portfolio also includes one year at Ingram Micro as the networking business unit manager, four years as the product manager at LAN Systems, and as a sales analyst at Communique Direct.

Nixon's appointment comes on the heels of NetApp's announcement of its intention to meet with other distributors (in addition to its long-time partner Distribution Central) in order to review its go-to-market strategy.

James acknowledged the company is going through an RFP process in a bid to determine where distribution is advantageous, identify the value proposition and the benefits and opportunities it brings to the table.

Read more: Rival AirWatch pushed Citrix to chase Cloud capabilities in enterprise mobility

"Chris gets the economics of distribution - he is the right person for the job."


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags cloud computingNetworkingvirtualisationCitrixdistribution centralnetappsoftware-as-a-serviceNeville JamesChris Nixon

Featured

Slideshows

Reseller News kicks off awards season in 2019 with Judges' Lunch

Reseller News kicks off awards season in 2019 with Judges' Lunch

The 2019 Reseller News Innovation Awards has kicked off with the Judges Lunch in Auckland with 70 judges in the voting panel. The awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors. Photos by Christine Wong.

Reseller News kicks off awards season in 2019 with Judges' Lunch
Reseller News welcomes industry figures for 2019 Hall of Fame lunch

Reseller News welcomes industry figures for 2019 Hall of Fame lunch

Reseller News welcomed 2018 inductees - Chris Simpson, Kendra Ross and Phill Patton - to the third running of the Reseller News Hall of Fame lunch, held at the French Cafe in Auckland. The inductees discussed the changing landscape of the technology industry in New Zealand, while outlining ways to attract a new breed of players to the ecosystem. Photos by Gino Demeer.

Reseller News welcomes industry figures for 2019 Hall of Fame lunch
Upcoming tech talent share insights at inaugural Emerging Leaders Forum 2019

Upcoming tech talent share insights at inaugural Emerging Leaders Forum 2019

The channel came together for the inaugural Reseller News Emerging Leaders Forum in New Zealand, created to provide a program that identifies, educates and showcases the upcoming talent of the ICT industry. Hosted as a half day event, attendees heard from industry champions as keynoters and panelists talked about future opportunities and leadership paths and joined mentoring sessions with members of the ICT industry Hall of Fame. The forum concluded with 30 Under 30 Tech Awards across areas of Sales, Entrepreneur, Marketing, Management, Technical and Human Resources. Photos by Gino Demeer.

Upcoming tech talent share insights at inaugural Emerging Leaders Forum 2019
Show Comments