Menu
Yahoo buys 'smart home screen' company Aviate

Yahoo buys 'smart home screen' company Aviate

The technology organizes a person's apps based on what they're doing

Marissa Mayer at International CES Tuesday

Marissa Mayer at International CES Tuesday

Yahoo has acquired Aviate, a startup that developed a technology to organize the home screen of a person's Android device based on what they're doing.

If a person is climbing into their car, for example, Aviate might push a mapping app onto the home screen. If the person is walking into a gym, Aviate would display their fitness apps.

The idea is to reduce the time that people spend skimming through apps. The technology uses a device's GPS, Wi-Fi, accelerometer and other signals to figure out what apps to show.

CEO Marissa Mayer announced the acquisition in a speech at the International CES in Las Vegas on Tuesday.

Aviate is still in private beta, but Yahoo said it would open it up to the first 25,000 people who sign up for it with a code provided here.

The acquisition fits with Mayer's strategy of making Yahoo's services fit more conveniently into people's daily lives. It also gels with the current emphasis on "contextual" computing.

"We envision homescreens becoming smarter, more personalized, aware of your context. Aviate helps us bring this vision to life," Yahoo said in a blog post.

The company didn't say how much it paid for Aviate, which said in its own blog post that Aviate "isn't going anywhere."

Mayer was joined at CES by cast members from "Saturday Night Live"'s Weekend Update, who helped her launch a new app called Yahoo News Digest.

James Niccolai covers data centers and general technology news for IDG News Service. Follow James on Twitter at @jniccolai. James's e-mail address is james_niccolai@idg.com

Subscribe here for up-to-date channel news

Follow Us

Join the New Zealand Reseller News newsletter!

Error: Please check your email address.

Tags business issuesCESconsumer electronicssmartphonesAndroidmobileMergers and acquisitionsAviatemobile applicationsYahoo

Featured

Slideshows

StorageCraft celebrates high achievers at its inaugural A/NZ Partner Awards

StorageCraft celebrates high achievers at its inaugural A/NZ Partner Awards

Revealed at a glitzy bash in Sydney at the Ivy Penthouse, the first StorageCraft Partner Awards locally saw the vendor honour its top-performing partners with ASI Solutions, SMBiT Pro, Webroot, ACA Pacific and Soft Solutions New Zealand taking home the top awards. Photos by Maria Stefina.

StorageCraft celebrates high achievers at its inaugural A/NZ Partner Awards
Kiwi resellers make a splash on Synnex and Lenovo RotoVegas road trip

Kiwi resellers make a splash on Synnex and Lenovo RotoVegas road trip

​Synnex and Lenovo hosted 18 resellers for an action-packed weekend adventure in RotoVegas, taking in white water rafting on the Kaituna River, as well as quad biking and dinner at Stratosfare​, overlooking Lake Rotorua at the top of Mount Ngongotaha​. Photos by Synnex.

Kiwi resellers make a splash on Synnex and Lenovo RotoVegas road trip
Show Comments