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Macro view key for enterprises evolving base MDM: Good Technology

Macro view key for enterprises evolving base MDM: Good Technology

Mobility business strategy must explore MAM and MSM

While most New Zealand enterprises have some sort of mobile device management (MDM) in place, the next step is establishing a means of securing applications and undergoing business transformations through different workflows, according to Good Technology global alliances and business development director, Ken Gosselin.

Good Technology is a California-headquartered enterprise mobility solutions provider. Its flagship product, Good for Enterprise, promises an integrated mobile user experience for productivity on a per user, per month pricing model.

Gosselin said the key dilemma in doing so is the education process. As enterprises move from base MDM (where base infrastructure monitors what employees do with their devices) to actually modifying the business model, it requires an assessment of not only what is possible, but existing processes, governance, policies and how these will be affected once a mobile process replaces the client server process.

“Based on some of the best practices we have seen, it’s important to actually look at your entire landscape before you start the transformation,” Gosselin said.

“Many enterprises which started putting mobile into ecosystems a few years back are doing an audit or reset. They are looking back at all the technology buy decisions, and many are looking to formalise a strategy.”

Rather than identifying one specific area to mobilise, enterprises should take a macro view as it proves more productive and strategic, according to Good.

Gosselin told ARN MDM is based infrastructure which looks at usage and management of the hardware. This is not enough in the current IT environment. The dimensions which enterprises should explore include mobile application management (MAM) at the infrastructure level, the solutions themselves (as well as mechanisms to distribute it) and mobile service management (MSM) in terms of the analytics imposed on activity once infrastructure is in place.

“When mobility kicked off, it was dynamic and companies jumped on board,” Gosselin added. “Now the question is how do we step back and re-evaluate? How do we take care of all the new dimensions of mobility that have arisen since and are now part of the enterprise software puzzle.”


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Tags enterpriseproductsGood Technologymobile device management (MDM)mobile service management (MSM)mobile application management (MAM)

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