Menu
A new owner may not be able to save BlackBerry

A new owner may not be able to save BlackBerry

Its phones have now slipped into fourth place behind Windows Phone devices, according to analysts

A permanent change seems to have taken hold in the mobile market, as BlackBerry explores the possibility of putting itself up for sale.

The company had pinned its hopes on the BlackBerry 10 operating system, but its phones have now slipped into fourth place behind Windows Phone devices, according to IDC and other analyst firms.

That slip seemed to play a key role in BlackBerry's decision, announced earlier this month, to set up a committee to explore options such as selling the company or finding a partner to work with.

IDC last week said that BlackBerry's market share fell to 2.9% in the second quarter -- its lowest point since the firm started tracking BlackBerry devices. Windows Phone was at 3.7%, while Android led with nearly 80% and iOS held 13.2%.

Noting that BlackBerry has lost ground in its traditional stronghold, the enterprise market, Gartner analyst Bill Menezes said even new ownership "[is] not going to address how the company restores itself."

BlackBerry does have some attractive assets, including the core QNX operating system behind BB10, BlackBerry Enterprise Service software, numerous patents and the BlackBerry Messenger brand.

This version of this story was originally published in Computerworld's print edition. It was adapted from an article that appeared earlier on Computerworld.com.

Read more about mobile/wireless in Computerworld's Mobile/Wireless Topic Center.


Follow Us

Join the newsletter!

Error: Please check your email address.

Tags Mobile/WirelessIT industryconsumer electronicsIDCNetworkingwirelesssmartphonesmobileBlackberryGartner

Featured

Slideshows

Reseller News ICT Industry Awards 2017 - Meet the winners...

Reseller News ICT Industry Awards 2017 - Meet the winners...

Reseller News honoured the industry’s finest on a standout evening for the New Zealand channel, recognising the achievements of established and emerging partners on a memorable night in Auckland.

Reseller News ICT Industry Awards 2017 - Meet the winners...
Show Comments