Menu
Ingram Micro signs up with accessories specialist, Bojak

Ingram Micro signs up with accessories specialist, Bojak

Distribution agreement takes effect imemdiately

Leading distributor, Ingram Micro, has signed a distribution agreement with local mobile accessories specialist, Bojak.

Established in 2012, Bojak's accessories include a growing range of Bluetooth speakers with hands-free capability, universal battery packs, bags and cases, and stands for tablets and mobiles.

It is also launching a range of sporting accessories under the BojakSports brand.

Unusually for an accessories manufacturer, Bojak is based in New Zealand which, according to Bojak managing director, Rick Molloy, is a great advantage in servicing the local market.

“We hold our stock in NZ, and we do our support and service here too, so we can be extremely responsive – something that’s often difficult for overseas vendors who have lead times to manage," he said.

"We have manufacturing partners in China, and we have sales and services offices in Hong Kong and Australia as well.”

Ingram Micro general manager A/NZ, Apple Division, Kelly Eyerman, said it’s great to see a Kiwi company producing products that compete with the best of international vendors.

“Bojak has a great range of products for mobile users, and I think they’ll do extremely well in this market. It’s nice for Kiwi consumers to be able to buy something that is essentially a Kiwi brand too. That’s not that common in this industry.”

Molloy said Bojak focuses on products that suit a wide range of mobile devices.

“Many of our customers these days, have multiple brands of mobile devices, and they’re looking for accessories – like Bluetooth speakers and battery packs – that will work seamlessly with all their devices."

He said Ingram Micro’s reach into the channel would enable Bojak to really get its products out to a wide range of customers.

Bojak’s distribution agreement with Ingram Micro takes effect immediately, and Eyerman says Ingram Micro has stock already in its warehouse.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags mobilityAppleIngram MicrodistributionaccessoriesBojakSportsBojak

Featured

Slideshows

Meet the leading female front runners of the Kiwi channel

Meet the leading female front runners of the Kiwi channel

Reseller News honoured the leading female front runners of the New Zealand channel at the 2018 Women in ICT Awards (WIICTA) in Auckland. The awards honoured standout individuals across seven categories, spanning Entrepreneur; Innovation; Rising Star; Shining Star; Community; Technical and Achievement.

Meet the leading female front runners of the Kiwi channel
Meet the top performing customer-centric Microsoft channel partners

Meet the top performing customer-centric Microsoft channel partners

Microsoft honoured leading partners across the channel following a year of customer innovation and market growth in New Zealand. The 2018 Microsoft Partner Awards recognised excellence within the context of the end-user, spanning a host of emerging and established providers.

Meet the top performing customer-centric Microsoft channel partners
Reseller News launches new-look Awards at 2018 Judges’ Lunch

Reseller News launches new-look Awards at 2018 Judges’ Lunch

Introducing the Reseller News Innovation Awards, launched to the channel at the 2018 Judges’ Lunch in Auckland. With more than 70 judges now part of the voting panel, the new-look awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors.

Reseller News launches new-look Awards at 2018 Judges’ Lunch
Show Comments