Menu
IDC: Software vendors get cozy with integrators

IDC: Software vendors get cozy with integrators

Enterprise software vendors and systems integrators are looking to form stronger relationships in order to meet customer needs, according to a new report released by research group IDC.

Based on anecdotal evidence collected during interviews with vendors, channels and end users, IDC senior analyst, Bharati Poorabia, claims that enterprise software vendors are choosing to form stronger relationships with systems integrators in order to build up a knowledge base of best practice solutions for specific industries.

Some vendors, IBM being one example, are also conducting internal restructuring to better serve target verticals.

Systems Integrators are also warming to the idea, according to IDC.

Poorabia said that service companies were seeking stronger relationships with their vendors due to the increasing complexity of applications. She also suggested that there had been a change in role for the traditional systems integrator.

"We have seen a dramatic shift in the role of systems integrators from being technology-driven, ensuring that they understand how complex and disparate IT systems work together, to understanding the complexity of business demands ... ," Poorabia said.

The report also said that many enterprise software vendors had either announced or launched marketing campaigns that targeted the SMB market — again necessitating a wider role for the services channel.

"An increasing number of strategic business partnerships are being forged between the traditional suite application vendors and systems integrators, consulting companies and distribution channels to bring complete solutions to market," Poorabia said.

"Winning bids are more often those for which IT services providers and product vendors walk into engagements hand in hand."


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Featured

Slideshows

Meet the leading female front runners of the Kiwi channel

Meet the leading female front runners of the Kiwi channel

Reseller News honoured the leading female front runners of the New Zealand channel at the 2018 Women in ICT Awards (WIICTA) in Auckland. The awards honoured standout individuals across seven categories, spanning Entrepreneur; Innovation; Rising Star; Shining Star; Community; Technical and Achievement.

Meet the leading female front runners of the Kiwi channel
Meet the top performing customer-centric Microsoft channel partners

Meet the top performing customer-centric Microsoft channel partners

Microsoft honoured leading partners across the channel following a year of customer innovation and market growth in New Zealand. The 2018 Microsoft Partner Awards recognised excellence within the context of the end-user, spanning a host of emerging and established providers.

Meet the top performing customer-centric Microsoft channel partners
Reseller News launches new-look Awards at 2018 Judges’ Lunch

Reseller News launches new-look Awards at 2018 Judges’ Lunch

Introducing the Reseller News Innovation Awards, launched to the channel at the 2018 Judges’ Lunch in Auckland. With more than 70 judges now part of the voting panel, the new-look awards will reflect the changing dynamics of the channel, recognising excellence across customer value and innovation - spanning start-ups, partners, distributors and vendors.

Reseller News launches new-look Awards at 2018 Judges’ Lunch
Show Comments