Crowds streamed to Ingram Micro’s annual Showcase exhibition, the first under the company’s new name and owners.
Reseller News visited the Auckland roadshow last Tuesday and found it swarming with resellers to the delight of the over 50 vendors displaying their goods.
Vendors say the event was better attended than previous years and that Ingram did a good job in promoting Showcase this year and offered more to lure punters.
By limiting the size of stands, Ingram could squeeze in more exhibitors giving visitors a wider range of products to learn about.
Shorter show hours meant the numbers of visitors remained more constant during the day.
You can read more about Ingram Micro's Showcase in this week's Reseller News.