Menu
New Zealand on Cipher Trust radar

New Zealand on Cipher Trust radar

MESSAGING security specialist Cipher Trust is slowly extending its reach around the world and plans to use channel partners to win business in New Zealand.

To achieve this the company appointed Renaissance as sole local distributor earlier this year and recently regional manager Lawrence Ang and Asia-Pacific sales engineering manager Henry Ong visited the country to share the Cipher Trust message with resellers and to host training sessions.

According to Ang, Cipher Trust is building on its success at home in the United States — where a third of all the Fortune 500 organisations use its products — to expand to the rest of the world.

An Asia-Pacific office was established in Singapore last year and since then a technical team was put on the ground in Australia, says Ang.

“We want to grow here now and are expanding our support structure in this region,” he says.

Cipher Trust pioneered messaging security and continues to be the leader in this field, says Ang, citing market analysis by research firms IDC and Gartner to back up these claims.

“We have been the number-one vendor in the secure content management appliance market for the past two years,” he says.

Ang says Cipher Trust approaches message security from a different angle from most of its rivals as it focuses on ensuring messages come from a trusted source.

Through its Trusted Source service it analyses the behavioural patterns of IP addresses to build a profile of the reputation of addresses, which is kept in a database.

Customers were recently given access to this database through a new web portal, trustedsource.org.

The company’s IronMail email security appliance uses the Trusted Source service to scan content in all inbound and outbound email traffic and to prevent suspicious messages entering or leaving the network, says Ang.

“This helps protect a company’s reputation and enforcement of regulatory or corporate email policies,” he says.

Kevin Swainson, Renaissance’s security and networking brand manager, says the distributor is working to have a number of resellers trained up on the Cipher Trust technology.

“We also have evaluation units available and are keen to have partners test them,” he adds.

Ang says Cipher Trust plans to grow its business through channel partners and will introduce programmes to support resellers as it continues to expand.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Events

Featured

Slideshows

Channel kicks 2021 into gear as After Hours returns to Auckland

Channel kicks 2021 into gear as After Hours returns to Auckland

After Hours made a welcome return to the channel social calendar with a bumper crowd of partners, distributors and vendors descending on The Pantry at Park Hyatt in Auckland to kick-start 2021.

Channel kicks 2021 into gear as After Hours returns to Auckland
The Kiwi channel gathers for the 2020 Reseller News Women in ICT Awards

The Kiwi channel gathers for the 2020 Reseller News Women in ICT Awards

Hundreds of leaders from the New Zealand IT industry gathered at the Hilton in Auckland on 17 November to celebrate the finest female talent in the Kiwi channel and recognise the winners of the Reseller News Women in ICT Awards (WIICTA) 2020.

The Kiwi channel gathers for the 2020 Reseller News Women in ICT Awards
Show Comments