The first round of BizGo seminars under the Gen-i banner was a roaring success, with more attendees, who rated the sessions on offer higher than previous events.
Over 1,000 business decision-makers attended the seminars held in 13 centres around the country, says Damian Toman, Gen-i’s chief technology officer, who organised the event.
BizGo was originally hosted by Computerland, and the latest series was the first since Telecom, who acquired Gen-i and Computerland last year, decided in August to run the merged operation of the two former rivals under a single brand.
It chose Gen-i as the overall name and decided to forego the Computerland brand.
With the merger complete, Toman could target a larger base of customers to attend BizGo, but numbers were also boosted by Telecom and Gen-i employees attending the event for the first time.
BizGo ended on a high note in Auckland, where around 210 people attended from 290 registrations.
“The biggest Auckland seminar we had before had 135 people,” says Toman.
The large turnout is a result of people’s interest in hearing the ICT (information and communications technology) convergence message, which Gen-i is well positioned to deliver, says Toman.
In his opening address Toman presented an overview of how ICT integration can be put into action using IP telephony and wireless networks to achieve enterprise mobility.
New Zealand is lagging behind other First World counties in the productivity stakes, and needs to invest more in ICT to boost productivity, says Toman.
“We are ten places behind Australia,” he says.
At the same time the country is not making full use of people willing to work part-time and from home, says Toman.
Investing in technology that provides mobile workers with full remote access to core business applications and communications services, including voice applications, can help boost productivity, he says.
“If you can deliver all the services to remote workers, including to people’s homes, you can have distributed call centres,” says Toman.
Putting such technology issues into a business perspective is what the BizGo seminars are all about, he says. “We make it very clear that they are not sales roadshows. The best way to sell is through education.”
Nine vendors presented at the event covering topics ranging from HP talking about data capturing, virtualisation and printing, to Tandberg discussing the future of tape and direct-to-disk backups.
All sessions were limited to 15 minutes in length, into which presenters, such as Microsoft’s Carlos Martinez, managed to squeeze some light entertainment.
Martinez’s talk on Microsoft’s application platform was opened with a clip from TV series Thunderbirds, which was dubbed to introduce Martinez, who dressed as one of the characters from the show.
The next BizGo season is planned for March 2006.