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Belkin targets enterprise space

Belkin targets enterprise space

Belkin targets enterprise space

China

Belkin, best known for its iPod accessories and audio visual products, is expanding its product portfolio into the enterprise space with its latest wireless network product.

Applying the 802.11n specification, Belkin's N1 wireless product line aims to provide speedy access for users. The 802.11n specification is still in the process of being ratified by IEEE, but its performance has proven to be outstanding compared with regular wireless, says Eric Tong, vice president Asia-Pacific.

The 802.11n provides a data throughput up to 130–140Mbit/s, while 802.11g tops out at about 80Mbit/s. The specification has also demonstrated a stable and speedy connection with multiple bandwidth-demanding applications, says Tong.

The N1 product family includes a wireless router, notebook card and desktop card.

Using multiple input multiple output (MIMO) spatial multiplexing techniques, N1 is able to support multiple receivers and transmitters. He notes tests have demonstrated a stable connection to support up to eight different multimedia applications simultaneously, including VoIP, picture downloads from digital cameras, video streaming, Skype videoconferencing and streaming audio.

The N1 is targeted at the small-to-medium enterprise market and thus directly competes with other providers like Linksys and D-Link, says Tong.

"We are experienced in building solutions around hardware, with usability a top priority," he says. "We have a team conducting user studies to find out how consumers live and work with our products."

The N1 router design also features a network status display, which shows the connection status of different components within the network. Using different icons to represent components provides a clear indication of connection status and allows easy troubleshooting, according to Tong.

Tong says Belkin is also targeting the enterprise space with a keyboard video mouse (KVM): a switch that allows users to control multiple computers using a single keyboard, monitor and mouse. As a patent holder of the technology, Belkin aims to be the leading developer of KVM for business and home users, he says.


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