Menu
IPod 'killer' released later this year

IPod 'killer' released later this year

IPod 'killer' released later this year

US

Microsoft has confirmed it plans to compete with Apple's tremendously successful iPod and iTunes digital music products sometime later this year.

The company says that under a new brand, called ‘Zune’, it will deliver a family of hardware and software products that will "bring together technology and community to allow consumers to explore and discover music together”.

The company has set up a website, comingzune.com, where users can sign themselves or friends up for a newsletter providing information about Zune. The site features animation set to a song called ‘Us’ by Regina Spektor.

Microsoft did not give specific information on exactly how the new products will work together, but says it plans to help build a community for connecting customers to new music and other entertainment in addition to offering new hardware and software.

"It’s probably safe to say that this project will place Microsoft in path with iPod and iTunes at some points, but Zune is a much broader, holistic project," the company says.

Microsoft also declined to say whether it will design and sell the hardware itself, as it does with its Xbox game consoles, or use a third party.

However, Rob Enderle, an analyst with the Enderle Group, says the company will indeed design and sell the initial Zune hardware, which he says will be a music player with a large video screen.

Microsoft will also allow third parties to license Zune technology so they can offer their own hardware as long as it is consistent with the original user experience.

Enderle also shed some light on what that experience may be. According to him, Zune will be artist driven, so recording artists will have a lot of freedom in designing the user interface for their music.

But until Microsoft fully reveals Zune, which he expects the company to do in September, October or November, it's hard to tell exactly how users will interact with Zune, Enderle acknowledges.

Speculation has been brewing for some time that Microsoft was planning an iPod 'killer', but the company had remained mum on the subject until now.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Featured

Slideshows

Meet the Reseller News 30 Under 30 Tech Awards 2020 winners

Meet the Reseller News 30 Under 30 Tech Awards 2020 winners

This year’s Reseller News 30 Under 30 Tech Awards were held as an integral part of the first entirely virtual Emerging Leaders​ forum, an annual event dedicated to identifying, educating and showcasing the New Zealand technology market’s rising stars. The 30 Under 30 Tech Awards 2020 recognised the outstanding achievements and business excellence of 30 talented individuals​, across both young leaders and those just starting out. In this slideshow, Reseller News honours this year's winners and captures their thoughts about how their ideas of leadership have changed over time.​

Meet the Reseller News 30 Under 30 Tech Awards 2020 winners
Reseller News Exchange Auckland: Beyond the myths — how partners can master cloud security

Reseller News Exchange Auckland: Beyond the myths — how partners can master cloud security

This exclusive Reseller News Exchange event in Auckland explored the challenges facing the partner community on the cloud security frontier, as well as market trends, customer priorities and how the channel can capitalise on the opportunities available. In association with Arrow, Bitdefender, Exclusive Networks, Fortinet and Palo Alto Networks. Photos by Gino Demeer.

Reseller News Exchange Auckland: Beyond the myths — how partners can master cloud security
Reseller News welcomes industry figures at 2020 Hall of Fame lunch

Reseller News welcomes industry figures at 2020 Hall of Fame lunch

Reseller News welcomed 2019 inductees - Leanne Buer, Ross Jenkins and Terry Dunn - to the fourth running of the Reseller News Hall of Fame lunch, held at the French Cafe in Auckland. The inductees discussed the changing face of the IT channel ecosystem in New Zealand and what it means to be a Reseller News Hall of Fame inductee. Photos by Gino Demeer.

Reseller News welcomes industry figures at 2020 Hall of Fame lunch
Show Comments