Electronics giant Samsung has increased its presence in New Zealand with the opening of its first local corporate office.
The company says the continuous growth in New Zealand over the last two years and the forecast of growing more than 100 per cent in the next three years, are the main reasons behind the move.
“In New Zealand we forecast turnover to grow from $120 million in 2006 to more than $300 million in the next three years across all categories,” says Samsung Oceania’s regional president and CEO, Park Sang-Jin. “Samsung recognises great potential in the New Zealand market, because of its high rate of technology adoption and the level of its market development.”
The new office is based in Albany and will be administered by the general manager of Samsung New Zealand, DaeKi Min.
Samsung is currently partnering with Radiola and Ingram Micro for distribution, and the company says the move will enable a closer relationship with its partners.