Synnex has signed to distribute for GoTalk in New Zealand and will provide GoTalk’s most recent offering Ezi-chat, which lets users bypass telco carriers and access bulk, prepaid, phone card rates via fixed lines.
Synnex will stock and promote two Ezi-chat phones along with the recharge cards. The Ezi-chat phones plug into a wall socket and when a zero is dialed the call is routed through GoTalk’s network. Country manager Richard Harri says Ezi-chat will appeal mainly to consumers and to a few small businesses, because it can’t be used with a private branch exchange system.
“Because it’s prepaid it helps people on budgets and it takes away the credit risk. It’s also good for people who have flatmates and want to separate call costs.”
Harri says resellers can make about 35-40 percent margins on Ezi-chat, with a lower margin on the prepay cards.
GoTalk business development manager Adam Hall says the service could also be widely used among “the ethnic market with family overseas”, and major telco users who want to save money.
He claims the national calling rate of 3.5c per minute, is 10c below any other rate GoTalk has seen in the market.
Synnex is the sole distributor.