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HP extends dominance in PC market

HP extends dominance in PC market

HP continues to lead the local PC market. In the second quarter of this year it extended its share of the market to 36 percent, up seven points over the same period last year, according to preliminary figures released by research firm IDC.

HP is dominating the market in most areas including consumer and commercial notebooks, as well as consumer and commercial desktops, says IDC senior hardware analyst Liam Gunson, adding these results compare favourably to last year when HP only held a 31 percent share.

According to Gunson growth in the portables market was strongest in Q2, with 10.6 percent more units shipped than in Q1 and year on year growth of 14.3 percent.

Even the desktop market rebounded in Q2, growing by 11.4 percent quarter on quarter and 13.6 percent year on year.

“The second quarter is the strongest for commercial spending and what we continue to see is while there is migration towards notebook, it’s within the consumer and small office markets,” says Gunson.

The demand for desktop PCs remains strong in larger businesses because not everyone needs to be mobile, he adds. “The anecdotal information we are hearing from the market is that some companies are trying to push people back to desktops, for fear of mobility devices never leaving the docking station.”

However, sales of consumer desktop PCs were stronger than commercial units in Q2.

The consumer PC sector grew 17.8 percent in the past year, while sales of commercial PCs rose by 11.4 percent.

HP corporate marketing manager Jeff Healey says the company is pleased with the latest results.

“Once again this demonstrates the benefit of the broad portfolio that HP has and our great market reach thanks to our strong network of partners – from retailers, to distribution partners, authorised resellers and premier business partners.

“HP continues to invest in multiple routes to market, ensuring that all of our customers are serviced well by HP and partner resources.”

Healey says the company has invested heavily in training people and partners, while delivering products and services that many of its competitors cannot match.

“As always the market is extremely competitive – but by focusing on the basics of delivering great solutions across a variety of customer segments, we have a result we are pleased with.”


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