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Datastor nabs Fusion-io exclusive distributorship

Datastor nabs Fusion-io exclusive distributorship

Datastor recently signed an exclusive distributor deal with Fusion-io, a US start-up.

Fusion-io produces ioDrives that it claims are significantly faster than standard drives.

Datastor’s new technologies business development manager Gary Cullen says this is the first time Fusion-io products have been available locally.

“My job is to find emerging technologies and I found them half way through last year at a show in the US. They’re a very small venture capital start up company, but they have nearly 300 customers already. IBM has validated the technology for use in IBM servers and that’s where we’re looking for our market in this country.”

He says the company has received a number of enquiries from resellers since taking on the product last month.

“We’re going through the demo evaluation process with them. I have no doubt it will take off locally, because of what’s happening with the product overseas.”

Cullen says what makes the storage drive different is that it’s based on a Peripheral Component Interconnect Express (PCIe) card.

“It’s plugged right into the architecture, so there is no disk interface to go through. The drives are also very quick compared to SSD drives. It’s maybe 20 times faster. It has real advantages for people running databases.”

The drives are available in three capacities: 80GB, 160GB and 320GB.

Cullen says the economic downturn has created an opportunity for the drives.

“One of the things we think will be successful locally is that people are holding on to their hardware longer. We’ve seen lots of request for fourth and fifth year maintenance now, whereas at the third year point they would buy something new. The IO drive would give an older server a new lease of life and performance, especially for an old Exchange server.”


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