Clearswift has introduced what it claims is a new approach to security that will change how global security operates in IT.
The company recently launched content inspection technology which allows company employees to use websites and post material, but without compromising their company's IT security. As well, Clearswift is also not charging for spam filtering.
The company's A/NZ managing director Peter Croft says people now live in a world where spam, and the provision of a clean environment, should just come as a matter of course from any technology vendor who provides you a gateway device.
“Provision of spam filtering isn’t a value add because lots of good vendors do it well. At a market value it puts spam at zero. The real value add for end users is the content inspection that we are able to provide.”
He claims what Clearswift offers is the ability to inspect more within email traffic than competitors can.
“We can make a policy decision on what happens. We can make a decision that allows bad sites to be blocked. But our technology allows people to use a blog and say what they want within the bounds of the company policy."
Croft says the company is trying to encourage businesses to use as much of the web as they choose.
“The classic example is recruitment companies, who can use social networking sites to get a better look at potential candidates rather than just relying on their CVs. You should be able to say to an end user that their staff can use anything on the internet such as blogs”
The technology also provides the capability for staff to use allotted sites for a limited amount of time during the day.
“We want to make sure that as we expand our channel, and as we give new channel partners a good reason to be dealing with Clearswift, we focus on demand generation. Ninety-five percent of Clearswift's business comes from the channel,” says Croft.