Menu
Cebit organisers silent on midway visitor numbers

Cebit organisers silent on midway visitor numbers

Top executives of Deutsche Messe say they are pleased with the first few days of Cebit 2009, but won't disclose visitor numbers at the clearly smaller event.

"We are satisfied with the strong start to Cebit," said Ernst Raue, a board member at Deutsche Messe, speaking at a news conference at the fair.

The organizers usually supply visitor numbers for the first few days of the show at the news conference, but this year all they would say is that numbers are down from last year's event.

"It's consistent with what we expected," said Raue, who declined to specify those expectations.

Instead, he stressed repeatedly that the quality of visitors has improved upon that of previous years.

"We need the right visitors and these are the type that have been coming," said Raue.

He said most exhibitors are happy with the event and are generating more sales leads than before.

"CIOs [of German companies] are all here. That's never been the case before. Cebit is becoming like a home to them," said Raue.

Cebit has been shrinking in recent years as it has undergone the transition from a mammoth and all-encompassing IT show to an event more focused on the business-to-business audience. The global economic crisis that hit in late 2008 dealt a heavy blow to the 2009 event.

In October as stock prices plunged and exchange rates registered large changes, more than 1,000 companies called Deutsche Messe to cancel their participation in this year's event.

Many of those came from Asia, especially Hong Kong and the IT industry centered around the Pearl River Delta, said Raue. The result is clear to see at the show. Around 200,000 square meters of exhibition space are occupied, a 20 percent drop on last year's event.

Cebit 2010 will take place from March 2 to March 6, which is one day shorter than usual. The final Sunday has been cut-off the schedule to better accommodate exhibitors, who want to return home before the new work week begins.

As to the shape of next year's event, Deutsche Messe wouldn't be drawn on any expectations for the show.

"We can't say how next year's Cebit will look. All I can say is it will be different," said Raue.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags cebitinternational news

Featured

Slideshows

Channel gathers to celebrate the Reseller News Innovation Awards 2020 winners

Channel gathers to celebrate the Reseller News Innovation Awards 2020 winners

More than 500 channel leaders gathered in Auckland on 21 October at the ​Reseller News Innovation Awards ​2020 to celebrate the achievements of the New Zealand technology industry's top partners, start-ups, vendors, distributors and individuals.

Channel gathers to celebrate the Reseller News Innovation Awards 2020 winners
Meet the winners of the 2020 Reseller News Innovation Awards

Meet the winners of the 2020 Reseller News Innovation Awards

Reseller News honoured the standout players of the New Zealand channel in front of more than 500 technology leaders in Auckland on 21 October, recognising the achievements of top partners, start-ups, vendors, distributors and individuals.

Meet the winners of the 2020 Reseller News Innovation Awards
Meet the Reseller News 30 Under 30 Tech Awards 2020 winners

Meet the Reseller News 30 Under 30 Tech Awards 2020 winners

This year’s Reseller News 30 Under 30 Tech Awards were held as an integral part of the first entirely virtual Emerging Leaders​ forum, an annual event dedicated to identifying, educating and showcasing the New Zealand technology market’s rising stars. The 30 Under 30 Tech Awards 2020 recognised the outstanding achievements and business excellence of 30 talented individuals​, across both young leaders and those just starting out. In this slideshow, Reseller News honours this year's winners and captures their thoughts about how their ideas of leadership have changed over time.​

Meet the Reseller News 30 Under 30 Tech Awards 2020 winners
Show Comments