VMware is announcing a new programme on Tuesday that will allow its service-provider partners to offer pay-as-you go computing services similar to those from Amazon Web Services (AWS).
Using VMware's vCloud virtualisation software, managed service providers such as Terremark and Verizon Business will allow customers to configure virtual servers over the web and pay for the computing capacity they use on an hourly basis with a credit card, much as AWS does today.
VMware CEO Paul Maritz demonstrated the services, which will be branded vCloud Express, in his keynote at the start of VMworld on Tuesday. VMware appears to be pitching the services as ones that will support a wider choice of OS environments than AWS does, as well as offer lower starting prices.
"When you see the vCloud Express logo you know it means fast and cheap -- or rather I should say, fast and cost-effective," Maritz said in his keynote.
The services are "aimed at the end of the market where you want very rapid provisioning," he said. Maritz highlighted test and development work as one possible use case, though some service providers will offer service level agreements to support production applications, VMware said.
Terremark, the managed hosting company that VMware invested in earlier this year, has already posted some details and pricing for its services on its website. Savvis and AT&T will also offer the services from their data centres.
Terremark's pricing starts at less than US$0.04 per hour, for example, for a system with one virtual CPU and a half GB of memory, according to its Web site. Amazon's pricing starts at $0.10 per CPU hour.
Terremark's service is currently listed as being in beta. It wasn't immediately clear when the other companies' services would be rolled out.
VCloud Express supports VMware's goal of enabling its customers to move workloads from their own data centres to those of service providers -- into the so-called public cloud -- when they need additional computing capacity, and to move them back into their own data centres when they want to.