Dealfoundry has launched a number of options for resellers to build an electronic communications presence using its services.
Dubbed "Store in store", resellers can either establish a virtual store within Dealfoundry's site, or display available product auctions on their own website via an HTML tag.
In addition, there is an option to upload text files, spreadsheets or automated web services to Dealfoundry.
Reseller can test these options now, and will be able to buy an annual subscription to "Store in store" for $399 plus GST.
"DealFoundry's new Store-in-Store offering is helping Resellers use Auctions to find new customers, then building on that initial contact to develop a valuable relationship," says director James Caldwell.
The website was formed last month for manufacturers and distributors to sell excess stock to their channels using private auctions.