SnapperNet plans to hire product and brand managers this year to boost key areas of its business.
Two of these will manage technologies the company is focusing strongly on this year – voice over IP (VoIP) and firewalls/unified threat management (UTM), says director Richard Paul.
“My target is to hire one person within six months and another two within 12 months. But I have always said that if the right person came along tomorrow, we would find a place for them.”
The other key areas of the business that may have a brand manager are the networking agency Level One and storage, however Paul says the requirement for the storage business is an administrator to handle the volume of business.
Paul says the VoIP space has matured to the point where its retailers don’t need any assistance offering products from its vendors Snom and Patton.
In the UTM space, SnapperNet has switched its focus to the Draytek brand.
This is because one of its long-standing offerings, the Snapgear appliance, was recently discontinued by McAfee, which had renamed it the McAfee UTM Firewall. McAfee adopted Snapgear as part of its acquisition of Secure Computing in 2008.
Snappernet is helping about 20 of its resellers transition from Snapgear to Draytek by offering training sessions in Auckland and other regions where there is demand from partners.